Corporate:
+++ Focus Brands, the owner of Fenchurch and other brands that belongs to JD Sports Fashion, has opened a new and more modern head office for 70 employees in Huddersfield
Management:
+++ Duca del Cosma has promoted Evelien Lauwers to general manager for North America from her previous position as global marketing & e-commerce manager
+++ Pure Archery has promoted Kevin Anderson to the post of international sales manager
Retail:
+++ Decathlon has identified a bug on an external server that has forced it to reimburse multiple debits for the purchases of 2,248 customers
+++ Zalando is expanding its e-commerce platform to Lithuania, Slovenia and Slovakia, to be followed by Latvia, Estonia and Croatia later this year, and by Romania and Hungary in 2022
+++ Asics has opened a London flagship of 9,300 square feet for its Onitsuka Tiger brand at 249-251 Regent Street, marking the event with a new limited-edition line of shoes and apparel
+++ Je suis à vélo (jesuisavelo.com), a French multi-brand e-tailer specializing in cycling, has opened a 100-square-meter pop-up store in Paris’ central rue de Rivoli, where cars are banned, and it will remain in place until the end of June
Distribution:
+++ Schöffel is using new digital tools to accompany the sell-in of its products, as reported more in detail in the Outdoor Industry Compass
Product:
+++ Adidas is introducing the Solarthon, a lightweight golf shoe specially designed to keep players fresh during the summer, which will be launched in a limited-edition grey/blue/white color option on June 15
+++ De Rigo Vision has extended its 25-year-old eyewear licensing contract with Fila, limiting it to EMEA, the Americas, Australia and New Zealand
+++ Izipizi has introduced two models of sunglasses designed for sports and outdoor activities – called Zenith and Speed – developed in collaboration with its team of athlete ambassadors
Marketing:
+++ Puma has signed a deal as official footwear and apparel supplier for the Boston 10K for Women, presented by REI
+++ Salomon has signed up an ultra-running athlete, Rich Roll, as an ambassador of the brand
