Latest News Briefs – Page 7
-
News briefsNIP and Fila introduce jersey with ID chip for e-sports gamers
Source: Fila NIP x Fila Pro Kit E-sports legend Ninjas in Pyjamas (NIP) has announced the launch of its first collection with Italian sports brand Fila. Together, the two brands aim to define the future gaming style for fans and players around the globe. The NIP x ...
-
News briefsOn aims to make brand more complex
Swiss company On Holding, which raised its fiscal 2023 sales forecast by 2 percent to at least $1.9 billion last month, remains committed to building a complex, multibillion-dollar sportswear brand that focuses on the premium segment and is not overdistributed. The Swiss group’s co-CEOs, Martin Hoffman and Marc Maurer, provided ...
-
News briefsSneaker resale marketplace Laced raises $12 million
UK-based sneaker resale platform Laced has secured $12 million in Series A funding on the same day it unveiled its new visual identity. The e-commerce site features the latest collections from several well-known brands, including Nike, Jordan, Adidas and New Balance. Founded in London in 2018, Laced facilitates the sale ...
-
News briefsDecathlon Sports Marketplace cooperates with Puma
At the end of 2020, Decathlon opened its website to other brands. The new online business model, “Decathlon Sports Marketplace,” has since offered brands and partners the opportunity to add their products online to Decathlon’s existing retail offering. In doing so, Decathlon aims not only to offer its partners a ...
-
News briefsSão Paulo FC goes virtual
The latest sports team to expand into a metaverse is São Paulo FC. According to the metaverse’s custodians, Crypto Blockchain Industries (CBI), the “audiovisual content” will cover the professional men’s team, the women’s team, youth teams and club news. Fans will be able to talk to one another and gain ...
-
News briefsFewer retail stores in the Netherlands in 2023
On Jan. 1, 2023, there were 82,100 physical stores in the Netherlands, according to the Dutch Retail Association of Sporting Goods Suppliers (FGHS). That’s 1,600 fewer stores than a year earlier. This is the steepest decline since the outbreak of the Covid 19 pandemic, according to preliminary figures from the ...
-
News briefsYKK launches 3D configurator
YKK, the global fastening manufacturer, along with Vntana, a 3D Infrastructure Platform, has announced the launch of a 3D trim configurator to make it easier for brands to visualize trim options, design trims, and generate item codes instantly. The new platform, YKK Trim Creator, aims to bring standardization and efficiency ...
-
News briefseBay acquires Italian tech firm Certilogo
eBay has announced the signing of a definitive agreement to acquire Certilogo, an Italy-based provider of digital IDs and authentication for apparel and fashion products. Financial details of the transaction were not disclosed. The transaction is expected to close in the third quarter, subject to regulatory approval. The acquisition is ...
-
News briefsSportsshoes.com opens new creative and tech center
British e-tailer SportsShoes.com, founded in 1982, has opened a new creative and technology center for 100 employees, designed by London-based architecture firm Bowman Riley. SportsShoes.com acquired an industrial facility next to its Shipley headquarters near Bradford in October 2022 for the purpose. The 1,000-sqm renovated production warehouse now houses the ...
-
News briefseBay launches a “certified by brand” program
eBay has announced the launch of a new “Certified by Brand” program for brands and buyers located in the US, partnering directly with brands to scale their presence in the secondary market. Through the program, new, certified pre-owned, limited-edition or exclusive-only-on-eBay inventory will be available. The move is designed to ...
-
News briefsFanatics and Sky Sports launch retail partnership
Digital retail platform Fanatics and TV broadcaster Sky Sports are launching a retail partnership to open a sports merchandise e-store that will be available in the UK, Ireland, Germany, Austria, Switzerland and Italy. This is a first for both partners, as Sky Sports has not previously had its own store, ...
-
News briefseBay UK launches Carbon Academy with ClimatePartner
eBay UK has launched the Carbon Academy, an interactive and self-paced learning program developed in partnership with ClimatePartner. The tool is designed to help sellers engage in climate action while taking advantage of opportunities that arise from environmentally conscious behavior. Through the Carbon Academy, eBay UK sellers can learn ...
-
News briefsFabletics selects Salesfloor to provide clienteling and virtual shopping solutions
Salesfloor, a Montréal-based mobile clienteling and virtual selling platform that combines immersive virtual shopping, clienteling and conversational AI, has announced the launch of its solution with California-based activewear brand Fabletics. The Salesfloor solution will enable Fabletics associates to personalize the customer experience both in-store and online by creating cross-channel conversations. ...
-
News briefsSympatex partners with ColorDigital
Sympatex has partnered with DMIx by ColorDigital GmbH to enhance its workflows and supply chain through digitalization. DMIx’s platform enables virtual collection development, allowing parties to share designs digitally in real-time and reduce the number of physical material samples produced and transported, thus minimizing waste, CO2 emissions, water usage and ...
-
News briefsNew Oxford Street store for Under Armour
Under Armour is to open a new store on London’s Oxford Street this summer, according to Drapers. The new location comes after the opening of three new stores in England: Two London-based Brand House stores at Westfield Stratford City and Battersea Power Station, as well as a flagship store in ...
-
News briefseBay Ventures invests in U.S. marketplace for new and used sporting goods
SidelineSwap, a U.S. online marketplace for new and used sporting goods, today announced a strategic investment from eBay Ventures, the corporate venture arm of eBay Inc. Founded in 2015, SidelineSwap enables the resale of sporting goods through both its peer-to-peer online marketplace and its trade-in partnerships with retailers and brands. ...
-
News briefsNike to open new 1,200 sqm concept store in the U.K.
Nike will open a new, digitally focused, 1,200-sqm store in Manchester, U.K., in the city’s Arndale shopping center. The two-story store will focus on the Nike Rise concept, which uses digital services to empower athletes to make sport a daily habit, according to RetailGazette.co.uk. Manchester Arndale is one of the ...
-
News briefsFrasers Group to introduce loyalty scheme across all brands
Frasers Group, the owner of Sports Direct, is set to launch a new membership program called Frasers Plus in the U.K. market. Speaking at the World Retail Congress in Barcelona on April 26, Frasers Group’s chief executive, Michael Murray, described the solution as the retailer’s version of Amazon Prime. Frasers ...
-
News briefsNew Balance teams up with gaming platform Rival
New Balance is joining forces with gaming platform Rival to give the gaming community special access to the brand through athletes, ambassadors, exclusive products and unique experiences. This spring, New Balance will launch its presence on Rival through a Rocket League tournament. Gamers and fans of the brand will compete ...
-
News briefsNike boosts digital transformation with IT service provider Cognizant
U.S.-based IT service provider Cognizant Technology Solutions has entered into a new agreement with Nike to transform and support the sporting goods brand’s technology operations. Building on the two companies’ 14-year relationship, this new agreement will consolidate several of Nike’s existing IT support functions, with Cognizant supporting Nike across more ...
