Management:
+++ Dirk Henrik Lehner has joined the executive board of Uhlsport, taking over some of the functions of Melanie Steubhilber, who will focus on the most important cross-divisional issues
+++ United Sports Brands has named Brian Hutchinson as sports sales manager in Ireland
Retail:
+++ The first factory outlet store of the Real Madrid football club has opened in The Style Outlets of San Sebastián de los Reyes, north of Madrid, adding to its eight full-price stores in Madrid, Barcelona and Mexico
+++ New Balance has opened a new 180-square-meter store in Bilbao at 12 calle Marqués de Puerto, as part of its expansion plans for the Iberian Peninsula
Legal & Institutional:
+++ FIFA is planning to launch a Women’s Club World Cup, FIFA’s president Gianni Infantino said in an interview with the French sports newspaper L’Equipe
Product:
+++ Vans has partnered with a Canadian pro skateboarder, Breana Geering, on a skate-centric, gender neutral capsule collection that comprises special versions of two sneakers – the Skate Old Skool and Skate Era – as well as accompanying apparel
+++ Puma has announced the signing up of a French DJ and record producer, DJ Snake, as an ambassador for a revamped version of the Puma Mirage Tech shoe, inspired by rave culture
+++ UYN (Unleash Your Nature) has teamed up with VR46, the company of Italian motorcycling legend Valentino Rossi, on a line of shoes designed for everyday life and urban mobility
+++ Eurojersey, the Italian textiles maker, has introduced the React collection, a range of fabrics for autumn/winter 2022 under its Sensitive Fabrics brand that includes wind-proof coatings and bicolored solutions, designed for indoor and outdoor workouts
Marketing:
+++ UYN will be supporting Dan Martin and his Israel Start-Up Nation team in the Giro d’Italia, the Italian bike race that will take place from May 8 to 30
+++ For a second year in a row, Bianchi will be the official bike sponsor of the Giro d’Italia
+++ The Jordan Brand has signed up Kiefer Ravena, the basketball player competing in the NLEX Road Warriors in the PBA, and he has become the first Filipino athlete to join the brand
+++ Hoka One One has been named as an official sportswear partner of the NN Marathon Rotterdam, which is usually held in April but has been rescheduled to Oct. 23-24 this year due to public health reasons
+++ Puma is reportedly planning to modify its third jerseys for some of the teams it partners with – among which AC Milan, Manchester City and Borussia Dortmund – from 2021/22 by replacing the team crest with the the full name of the club on the front of the game uniform, Calcio e Finanza has reported
+++ Umbro has signed a five-year partnership with the Ospreys, the Welsh rugby union team, which makes the sportswear brand the official technical kit partner of the team from the 2021/22 season
+++ Speedo has signed Andrew Selisker, a butterfly and medley swimmer who belongs to Team USA
