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Featured companies

  • Adidas

  • Nike

  • VF Corporation

  • Columbia Sportswear

  • Under Armour

Latest News

foot locker

Dick’s Foot Locker acquisition posts $46m operating loss

2025-11-25T20:22:00+00:00By Uschi Horner

Foot Locker has posted a $46 million Q3 loss under Dick’s. Comps are down 4.7 percent amid a turnaround, weak sales and an inventory cleanup.

Megamarsch

Columbia renews MegaMarsch partnership

2025-11-19T15:54:00+00:00By SGI Europe Editorial Team

Columbia announced it will continue as the presenting partner of long-distance walking series Megamarsch through 2028, reinforcing its commitment to endurance and participation events.

Stephen Curry and Kevin Plank, March 2023

Under Armour breaks with Stephen Curry

2025-11-17T13:18:00+00:00By SGI Europe Editorial Team

Under Armour and NBA star Stephen Curry have agreed to separate, with the Curry Brand becoming independent as UA refocuses on its core business.

wu yi via Unsplash

Moody’s cuts Nike’s senior-unsecured rating on cost pressures

2025-11-17T06:59:00+00:00By SGI Europe Editorial Team

Nike has seen its senior unsecured debt rating downgraded by Moody’s Investors Service from A1 to A2 because of margin pressures and elevated costs.

dickies brand

VF sells Dickies to Bluestar for $600m

2025-11-13T14:04:00+00:00By SGI Europe Editorial Team

VF Corporation has completed the sale of its Dickies brand to Bluestar Alliance LLC for $600 million in cash, aiming to sharpen its focus on core outdoor and active assets.

Loop Industries

Nike partners with Loop Industries for circular polyester

2025-11-13T14:04:00+00:00By SGI Europe Editorial Team

Nike will become anchor customer for Loop Industries’ Twist resin, securing a multi-year deal for textile-to-textile recycling in its supply chain.

Columbia Sportswear

Columbia Sportswear names Co-Presidents

2025-11-13T13:41:00+00:00By SGI Europe Editorial Team

Columbia Sportswear Company promoted longtime legal and business executive Peter J. Bragdon and brand strategist Joseph P. Boyle to Co-Presidents on Nov. 12.

On Seoul 2

Annual forecast raised: On Holding achieves another record quarter

2025-11-13T06:50:00+00:00By Uschi Horner

Swiss brand On Holding has posted record €825m sales for Q3 FY25, up 25 percent year-on-year, far outpacing rivals like Adidas and Puma in growth momentum.

Syre Announces Partnership with Nike

Nike partners with Syre on circular polyester

2025-11-12T07:07:00+00:00By SGI Europe Editorial Team

Nike has partnered with textile recycler Syre to scale circular polyester, aiming to cut waste and boost sustainable fiber use across its global supply chain.

NIke Women Kings Road London 1

Nike opens women-focused London store

2025-11-11T17:55:00+00:00By SGI Europe Editorial Team

Nike has launched a new women-focused concept store on London’s King’s Road, expanding its commitment to women’s sport and personalized retail experiences.

adidas Originals and Miaou

Adidas x Miaou collection hits the market

2025-11-10T18:50:00+00:00By SGI Europe Editorial Team

Adidas Originals and Miaou’s debut collection, with a launch on Nov. 11, fuses motorsport aesthetics with bold feminine design in footwear and apparel.

Anta Sports Fila

Fila opens brand experience hub in Biella

2025-11-10T18:50:00+00:00By SGI Europe Editorial Team

Fila has opened a brand experience center in Biella, Italy, reconnecting with its heritage under Anta Sports Group ownership.

Under Armour Q2 FY26

Under Armour gains ground in Q2 and hopes for sustainable turnaround

2025-11-07T06:35:00+00:00By Uschi Horner

Under Armour has exceeded its own forecast in Q2 FY26. Initial signs from North America raise hopes of a turnaround.

Under Armour Echo

Under Armour names new CFO

2025-11-07T06:33:00+00:00By SGI Europe Editorial Team

Under Armour has named Reza Taleghani CFO, to succeed David Bergman, who departs after two decades. The transition takes effect in February 2026.

brooks china extra

Brooks Running posts ninth consecutive quarter of double-digit growth

2025-11-04T08:07:00+00:00By Uschi Horner

Brooks Running grew 17 percent in Q3 FY25, its ninth straight quarter of double-digit gains in all regions and channels.

nike x martine ose

Nike and Martine Rose celebrate the world of gaming

2025-11-03T16:33:00+00:00By SGI Europe Editorial Team

Nike and Martine Rose have unveiled their 2025 Sport collection, which fuses athletic heritage, streetwear and gaming culture for connected athletes.

Columbia_S25_RTR_JD_09_0235

Profit slumps: Columbia struggles with US weakness and costs

2025-10-31T14:10:00+00:00By Uschi Horner

Share price almost halved, earnings slumped: Columbia Sportswear struggles with high costs and weak US business.

Seoul

Trump tariffs cast shadow over Adidas’s record-breaking quarter

2025-10-29T18:27:00+00:00By SGI Europe Editorial Team

Adidas delivers its highest quarterly sales ever at €6.63 billion. Yet, record sales can’t offset investor fears over US market.

north face start

VF Corporation exceeds Q2 FY26 expectations with strong core brands

2025-10-28T19:01:00+00:00By Uschi Horner

The US clothing group is making noticeable progress in its restructuring. Strong outdoor brands and cost discipline are providing tailwinds, but price pressure and consumer reluctance remain stumbling blocks. The priority now is to secure profitability and further reduce debt.

Anta at New York Fashion Week

Anta posts modest Q3 retail growth across core brands

2025-10-27T15:37:00+00:00

Anta and Fila have posted low-single-digit Q3 sales growth, while smaller brands like Descente and Kolon Sport surged 45% to 50%.

All Latest News

Latest Data, Analysis & Infographics

Sports retailers worldwide

The 20 biggest sports retailers in Europe

2025-10-30T10:35:00+00:00By Uschi Horner

vendor-executive-salary-trends

Executive pay rebounds across vendors in 2024

2025-10-20T14:17:00+01:00By SGI Europe Editorial Team

Analysis Teaser - bw background

Global athletic apparel market shows sluggish growth amid regional contrasts in 2024

2025-10-13T06:11:00+01:00By Claudia Klingelhöfer

SGI-Analysis-sport-equipment

Global sports equipment market rebounds 1.8% in 2024

2025-10-10T05:35:00+01:00By Claudia Klingelhöfer

Rudolf-WHITEPAPER-BANNER-new(1)

Whitepaper: Future-proof textiles 2025

2025-10-07T15:17:00+01:00

Performance-Running-Market-Germany-Report

Report: The German Performance Running Market 2025

2025-09-30T14:49:00+01:00

The global Athletic Footwear Market 2025 weighs more than 100 billion

Market Analysis: The global athletic footwear market 2024

2025-09-26T09:14:00+01:00By Claudia Klingelhöfer and Claudia Trabalski

Scorecard Teaser

The top sporting goods industry performers by sales and profits in Q2 2025

2025-09-11T14:16:00+01:00By Bob McGee

Sports retailers worldwide

The world’s biggest sports retailers

2025-08-28T13:04:00+01:00By Uschi Horner

Hot Pot China Outdoor Apparel

Exclusive data: How Chinese consumers shop for outdoor apparel online

2025-07-29T14:48:00+01:00

SGI-Analysis-Inventory-2023

Analysis: Inventory levels in the sporting goods industry, Q1 2025

2025-07-16T12:37:00+01:00By Bob McGee

Bildschirmfoto 2025-06-25 um 16.15.06

SGI Sporting Goods Scorecard 2024

2025-06-25T13:55:00+01:00By SGI Europe Editorial Team

Global Industry Stock Market Performers

Full list: Global sporting goods industry stock market performers 2024

2025-06-25T11:19:00+01:00By SGI Europe Editorial Team

Scorecard Q1-2025Teaser

The top sporting goods industry performers by sales and profits in Q1 2025

2025-06-24T08:02:00+01:00By Bob McGee

Teaser Image

Analysis: The top sporting goods industry performers by sales and profits in 2024

2025-06-17T06:12:00+01:00By Bob McGee

China Sports Footwear E-Comm Report 2024-25 LinkedIn

Exclusive data: How chinese consumers shop for sports footwear online

2025-06-02T11:51:00+01:00

SGI Quarterly Scorecard Q4 2024

Analysis: The top sporting goods industry performers by sales and profits in Q4 2024

2025-04-08T07:25:00+01:00By Bob McGee

image012

How sporting goods and fitness brands can leverage sports trends to strengthen brand equity

2025-03-18T15:47:00+00:00Sponsored by Redtorch

Women in leadership 2024 (1)

Women in leadership in the sporting goods industry 2024

2025-03-08T18:37:00+00:00By Claudia Trabalski

Deloitte releases new edition of its Football Money League report

2025-01-30T13:27:00+00:00By SGI Europe Editorial Team

All Latest Data, Analysis & Infographics

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