Product – Page 4
-
News briefsHohenstein develops specific sports bra test method
Hohenstein, a German provider of textile testing and a founding member of Oeko-Tex, announced the development of a new test method that is said to scientifically measure the support level of sports bras, an advancement from “previously subjective claim,” the company said. The new method creates reproducible, independent results without ...
-
News briefsPuma celebrates inspiring women with Shapeluxe collection
Puma has introduced a new training collection to celebrate women who defy expectations, dubbed Shapeluxe. The collection features high performance pieces that are said to seamlessly move with the wearer thanks to Lycra Adaptiv materials. The Shapeluxe collection comprises low support and medium support bras, seamless tights (high waist fit, ...
-
ArticleJ.Lindeberg steps into golf shoe market
Golf, a sport steeped in tradition with roots tracing back to the 1800’s, has always upheld strict standards, particularly when it comes to attire. However, a significant shift in golf fashion occurred around the year 2000, leaving an enduring impact on the sport’s sartorial landscape. Leading the charge was the ...
-
News briefsReebok expands into eyewear market
Authentic Brands Group announced a new collaboration with eyewear manufacturer and distributor Mondottica Group for Reebok. Under the partnership, Mondottica will handle the design, production and distribution of Reebok-branded eyewear and sunglass products for all ages. “Through our partnership with Mondottica Group, we’re expanding the Reebok brand into the realm ...
-
News briefsAsics drops new Metaspeed models
Asics has launched two new models in the flagship Metaspeed series called the Metaspeed Sky Paris and the Metaspeed Edge Paris. The shoes combine Asics’ top technologies to “support runners who want to feel and perform at their best when chasing down new personal bests,“ the brand ...
-
News briefsAdidas launches global Yeezy inventory rollout
Today, Adidas initiates the next phase of its Yeezy inventory release, unveiling a selection of existing products set to hit the market in stages over the forthcoming weeks on a global scale. In accordance with its earlier announcement in 2024, Adidas is set to unveil its remaining Yeezy inventory, featuring ...
-
News briefsLululemon and Samsara Eco introduce enzymatically recycled nylon product
Source: Lululemon Lululemon’s Swiftly top Lululemon and Samsara Eco, an Australian environmental technology start-up, have debuted what they claim is the world’s first enzymatically recycled nylon 6,6 product. Lululemon has created samples of its Swiftly Tech Long-Sleeve Top using recycled nylon 6,6 made with Samsara Eco’s technology. ...
-
News briefsAuthentic partners with Aldo for Hunter Bags in North America
Authentic Brands Group has announced a partnership with Canadian retailer Aldo Group for bags by Hunter, the British brand known for its iconic Original Wellington boots and acquired by Authentic in mid-2023. The Batra Group and Marc Fisher Footwear were then selected as license partners for Hunter’s footwear in the ...
-
ArticleSalomon launches third gen of Index recyclable running shoe
Source: Salomon Index.03 The Index.03, the third generation of the fully recyclable running shoe, will be available this spring and, according to Salomon, offers more comfort, performance and style at a more affordable price. The Index.03, which at just 249 grams is 14 grams lighter than its ...
-
News briefsAdidas Originals and Edison Chen unveil new Superstar sneaker
Adidas Originals and Edison Chen, in the wake of their successful debut collaboration at Shanghai Fashion Week, unveil their first global footwear release: the Clot Superstar by Edison Chen. This partnership marks the convergence of two iconic entities, promising a fresh era of creative innovation and cultural exchange. The Clot ...
-
News briefsArsenal unveils sporty fashion line
Arsenal Football Club has unveiled a new fashion line inspired by its Hale End academy, designed by emerging talent Naomi Brady. The collection, comprising 10 pieces, aims to celebrate “future brilliance on and off the pitch” and includes a windbreaker jacket, sweatshirt, and hoodie. Brady, a South London native, was ...
-
News briefsAnon unveils second exclusive Fragment goggle collaboration
Snow sports brand Anon has unveiled its latest collaboration with Hiroshi Fujiwara and Fragment Design. Following their successful partnership in 2022, the brands have joined forces again to introduce a limited-edition M4 goggle. The M4 Fragment goggles pay homage to Hiroshi Fujiwara and his devoted fan base, blending Anon’s advanced ...
-
ArticleSales at AFP up 8%, though short of expectations
All for Padel (AFP) – the racquet company within AFP Group, which holds the Adidas license to design, manufacture and commercialize pádel racquets, accessories and courts – had been hoping to generate €34 million in sales for 2023. However, this target was revised down to €31 million in September, and ...
-
News briefsMadshus and Rottefella present new system for XC skating
After several years of development, Madshus and Rottefella have presented a new system called SkateX, specially developed for skating. The Redline Skate X boot and the Rottefella SkateX binding system are set to be launched worldwide in fall 2024. The two Norwegian cross-country skiing brands state that SkateX is an ...
-
News briefsGamma’s new Chuck pickleball to become official ball for DUPR
DUPR (Dynamic Universal Pickleball Rating), a technology platform and the gold standard in pickleball ratings worldwide, announced the expansion of its partnership with Gamma Sports, a family-owned, US-based manufacturer of pickleball and tennis equipment, marking a new chapter in the future of pickleball in 2024. Gamma is set to become ...
-
News briefsTrump unveils sneakers at Sneaker Con
Former President Donald Trump made an unexpected appearance at Sneaker Con in Philadelphia over the weekend, where he unveiled his new line of signature sneakers. The move came amidst ongoing legal battles and as he vies for the Republican presidential nomination in 2024. Trump, facing a $355 million judgment in ...
-
News briefsTradition meets innovation: Fischer’s limited NFT ski bundle
Austrian company Fischer Sports GmbH has launched its 100 Years NFT Ski Bundle, available since Feb. 14, 2024, which allows fans to immerse themselves in both the history of skiing and the futuristic world of digital collectibles. This makes the 100-year-old company one of the first ski companies to pioneer ...
-
News briefsFoot Locker launches basketball program with Nike and Jordan Brand
Foot Locker has unveiled a year-long basketball initiative in collaboration with Nike and Jordan Brand, aiming to harness the influence of their athletes for a series of events, clinics and social media content. Named “The Clinic,” this program will debut during the 2024 NBA All-Star Game weekend in Indianapolis, featuring ...
-
News briefsAthleta launches high-performance “Train” collection
Athleta has made its mark with yoga and pilates apparel. Now it’s expanding into high-performance training.
-
News briefsKanye West spent $7 million on Super Bowl commercial, $0 on production – and it worked
In many ways, Super Bowl commercials are just as much a spectacle as the game itself. These ads are scrutinized every year, and for those not fully invested in the sport, they add an extra layer of enjoyment. They could also be a part of the reason why this year’s ...
