Puma Wants To Play A Stronger Role As A Sports Brand In The Balkans

2007-11-26T00:00:00

Puma will place more emphasis on sports in Romania after taking over the distribution in the country next Jan. 1. Investments in sports marketing are also planned in Bulgaria, where Puma is apparently set to raise its stake in a joint venture with its Greek distributor, Glou, from 75 to ...

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