All Bjorn Gulden articles
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ArticlePreliminary 2024 report from Adidas shows double-digit growth to €23.7bn
Adidas reported “better-than-expected” fourth-quarter results, which rose 24 percent in euros to €5,965 million from €4,812 million.
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ArticleAdidas Q3: Ready to deliver revenue growth of 10%
In its Q3 report, Adidas says it is examining a business model focused on a new generation of consumers and is ready to deliver currency-neutral revenue growth of approximately 10% in 2024.
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ArticleAdidas’ results in step with earlier guidance
The preliminary Q2 results published in mid-July were confirmed with the official figures: The group posted sales growth of 8.9% to €5.82 billion.
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ArticleAdidas eyes €500m operating profit for FY24, most Yeezy inventories won't be written off
Adidas published preliminary FY23 results and sales and operating profit guidance for FY24 yesterday. In a statement, CEO Bjørn Gulden said the outlook for FY24 is “the next building block needed to bring Adidas back to a company with a double-digit growth and 10 percent operating margin.” Markets in ...