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Asics works on enhancing personalization and data protection compliance

2023-12-02T10:09:00Z

Asics has selected Boston-based pure-play customer data platform (CDP) BlueConic to reimagine how it engages with customers. The move will empower the Asics team to support a growing number of personalization projects while remaining compliant with consumer data privacy regulations around the globe. With operations across the Americas, Europe, the ...