Latest Headlines – Page 14
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News briefsFrench Olympic team collaborates with Le Coq Sportif
As the Olympic Games approach Paris this summer, the French national team is gearing up with a touch of Parisian flair. Stéphane Ashpool, the founder and designer of Pigalle, a streetwear label, has been tapped to elevate the athletes’ attire. Teaming up with French sportswear label Le ...
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ArticleEU parliament advances directive to combat greenwashing – FESI applauds
In a bid to shield consumers from deceptive environmental advertising, the European Parliament has advanced its stance on establishing a verification and pre-approval system for environmental marketing claims. Under the proposed green claims directive, companies must substantiate claims such as “biodegradable,” “less polluting,” “water-saving,” or “bio-based content” before promoting their ...
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ArticlePuma achieves greenhouse gas reduction targets ahead of schedule
Puma has made significant strides in its sustainability efforts, achieving remarkable reductions in greenhouse gas emissions and surpassing climate targets well ahead of their own schedule. Anne-Laure Descours, Chief Sourcing Officer at Puma, expressed pride in the company’s sustainability journey, particularly in reducing greenhouse gases in 2023. She reaffirmed Puma’s ...
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News briefsKappa sponsors platform for women’s football
The sports-apparel brand Kappa, we learn from Diffusion Sport, has become the technical sponsor of WomanGoal, which describes itself as the “first international platform created to promote women’s soccer” and as specializing in “talent recruitment, training, asset creation and business building for women’s soccer at a global level.” WomanGoal seeks ...
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ArticleOn eyes greater reliance on DTC, apparel
Swiss company On Holding, in forecasting 2024 sales growth of at least 30 percent to 2.25 billion Swiss francs (€2.35bn), has established numerous priorities for its business in the year ahead. Among them: Capitalizing on the brand’s global momentum, building up its apparel business, expanding its own retail worldwide with ...
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ArticleMore losses at Allbirds
The nine-year-old San Francisco-based company Allbirds continues to face growing pains despite progress in shedding excess inventory last year. Now, its co-founder and CEO, Joey Zwillinger, has stepped down as the group moves forward with a strategy to turn around its overall business by 2025. The group suffered a $57.6 ...
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ArticleAllbirds has a new CEO
Source: Allbirds Joe Vernachio With the release of its fourth quarter and full year 2023 financial results, Allbirds announced the appointment of Chief Operating Officer Joe Vernachio as its new CEO and member of the Board of Directors, effective March 15, 2024. He succeeds Joey Zwillinger, co-founder ...
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ArticleFinally: The Weber era at Brooks is coming to an end
Source: Business Wire Dan Sheridan, who currently serves as President and Chief Operating Officer, will become Brooks’ next CEO As Brooks Running announces that Jim Weber will step down as CEO after 23 years, the company also unveils that Dan Sheridan, who currently serves as the company’s ...
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ArticleDecathlon rebrands to 'ignite global passion for sport'
Source: Decathlon Decathlon’s new brand ID Decathlon has launched a sweeping brand transformation, unveiling its new identity and mission to ignite the spirit of play worldwide. The multi-specialist sports brand introduced its “Orbit” logo alongside the mantra, “Move People Through the Wonders of Sport,” signaling a fresh ...
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News briefsSpanish pádel brand to give factory tours
StarVie is opening its factory to public tours, according to TradeSport. The factory is located in Azuqueca de Henares, Spain, and purported to be the largest of its kind in Europe. Visitors will be able to see the full production line, from design to finished product, and then test racquets ...
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ArticleTennis-Point Spain seeks new CEO
Tennis-Point Spain and its CEO, Miquel Just, agreed on Feb. 29 to sever the contract they signed exactly four years earlier, according to CMDsport. It was Just who urged Tennis-Point’s entry into Spain, with a first store in Mataró. Five more stores followed, in Barcelona, Valencia, Madrid, Alcorcón and Alfafar ...
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News briefsTecnica Group confirms previous year's record results
Tecnica Group sustained its strong performance through a market and product diversification strategy amidst post-pandemic challenges. Despite prevailing uncertainties, the group showcased resilience in 2023, maintaining its growth trajectory initiated in 2020, which saw double-digit expansion in 2021 and 2022. The fiscal year 2023 concluded with sales totaling €540 million ...
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News briefsFamous non-golfers among PGA Tour Enterprises’ investors
As we have been reporting, the PGA Tour struck a deal with the consortium known as Strategic Sports Group (SSG) to found PGA Tour Enterprises in January and disclosed the member of the venture’s board of directors earlier this month. The PGA Tour has now confirmed a piece in the ...
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News briefsJD Sports’ Dutch retailers Perry Sport, Aktiesport, Sprinter now closing
Closing its final lot of Dutch retailers, JD Sports’ Perry Sport, Aktiesport and Sprinter stores will shutter on Tuesday. Curator Kees van de Meent confirmed to De Telegraaf the closure of the last six branches, operated under JD’s subsidiary Sports Unlimited Retail, which went bankrupt in 2023. While the British ...
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ArticleAdidas and Les Mills launch ‘Move, Earn & Swap Points’ initiative
Adidas has unveiled a new initiative, ‘Move, Earn & Swap Points,’ in collaboration with Les Mills, aimed at uniting fitness enthusiasts worldwide. This offering integrates the AdiClub and Les Mills+ communities, providing members with the opportunity to earn rewards while pursuing their fitness goals. Members of Les Mills+ can now ...
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News briefsReal Madrid and Y-3 unveil travel collection collaboration
Continuing their partnership, Y-3 and Real Madrid have unveiled a new travel collection for 2022. This collaboration, following Real Madrid’s 120th-anniversary celebration with a special kit, presents a seven-piece ensemble curated by Yohji Yamamoto. The collection, drawing inspiration from the monochromatic aesthetics shared by both brands, features a range of ...
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News briefsGaastra to cease operations for the second time in 3 years
Following the insolvency filing of the Unlimited Footwear Group (UFG), best known for producing shoes for brands such as Levi’s, Björn Borg and Gap, in early March, it became known that the Gaastra brand, which only celebrated its relaunch under UFG in 2022 after the insolvency of its previous owner, ...
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ArticleEFTA states and India deepen economic partnership with new trade agreement
On March 10, the European Free Trade Association (EFTA) countries – Iceland, Liechtenstein, Norway and Switzerland – and India signed a Trade and Economic Partnership Agreement (TEPA). The landmark agreement between India and EFTA will bring significant economic benefits, such as better integrated and more resilient supply chains, new opportunities ...
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News briefsBjörn Borg takes full control of footwear line
Björn Borg announces its decision to seize full control over the design, development, and distribution of its shoe line across all markets. This strategic move follows Serve & Volley’s reorganization, prompting Björn Borg to take the reins of its footwear destiny. CEO Henrik Bunge expresses the company’s forward-looking vision, stating: ...
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News briefsUS SEC accuses Skechers of payments to executives’ family members
On March 7, the US Securities and Exchange Commission (SEC) said that California-based Skechers USA Inc. agreed to pay a $1.25 million civil penalty to settle charges for failing to disclose payments for the benefit of its executives and their immediate family members. According to the US regulator, from ...
