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Asics sells outdoor subsidiary to Chinese investor

2023-12-18T14:56:00Z

Hong Kong-based venture capital firm LionRock Capital acquired the Swedish outdoor brand Haglöfs from Japanese sports manufacturer Asics on Dec. 18, 2023. “Asics has been a supportive and actively involved partner, providing invaluable assistance throughout our journey together. We are thrilled to start a new chapter with LionRock as ...