All Rihanna articles

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    News briefs

    What Puma King looks like in the eyes of Rihanna

    2025-01-16T07:33:00Z

    Superstar continues her Puma collab with an intense blue football-inspired boot designed for sizzling moves on the world’s red carpets.

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    Puma loses patent case over Avanti shoe design

    2024-03-07T15:14:00Z

    Puma has suffered a setback in a patent dispute over a sports shoe associated with Rihanna, according to a press release from the Court of Justice of the European Union. The case revolves around the Avanti trainer design, which Puma’s Dutch wholesaler, Handelsmaatschappij J. Van Hilst (HJVH), sought to patent ...

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    News briefs

    First new Rihanna x Puma collaboration revealed

    2023-09-09T07:06:00Z

    After teasing her return in March this year, Rihanna and Puma have launched their newest collaboration. With the singer now the Creative Director of Fenty x Puma, a new sneaker from the footwear franchise was unveiled today. The Fenty x Puma Avanti is a mix of two Puma icons, blending ...

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    News briefs

    “She’s back”: Puma announces renewed collab with Rihanna

    2023-03-02T12:52:00Z

    Puma announced the return of its partnership with singer and businesswoman Rihanna and her Fenty brand with an innovative two-word statement: “She’s back.” The message was shared via a post on Puma’s Instagram page. Fenty x Puma Rihanna first signed a multi-year partnership with Puma in 2014 to ...