All Tennis Industry Association articles

  • tennis-unsplash
    News briefs

    Tennis Industry Association rebrands to serve diverse community

    2024-02-15T13:45:00Z

    Tennis Industry Association (TIA) has undergone a transformation, rebranding itself as the Racquet Industry Research Group (RIRG). The change signifies more than just a shift in name; it marks a strategic move to broaden its mission and serve the entire racquet sports community with research and data. Recognizing the diverse ...

  • Head
    Article

    Head climbs to number one in tennis racquet sales in Europe

    2023-09-25T11:55:00Z

    According to data from the Tennis Industry Association and Sports Marketing Surveys, tennis racquet sales for all brands in key European markets increased 14.9 percent compared to the first six months of 2022. The Austrian company Head gained market share in most of those markets – Austria, Germany, France, Italy, ...