All Sporting Goods Intelligence articles in Volume 35, Issue 15+16 – Page 4
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News briefs
Adidas announces updates for road race events
Adidas Running has unveiled plans for its fourth annual Adizero: Road to Records event, scheduled for April 27, 2024, at the brand’s headquarters in Herzogenaurach, Germany. This year’s event has a lineup of 120 athletes from 26 countries competing in newly introduced race distances, including 800m and 1 mile, alongside ...
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News briefs
Frasers Group expands Sports Direct with flagship stores in London
Frasers Group is expanding its Sports Direct brand with the opening of two new flagship stores in London’s Westfield shopping centers. Scheduled for next year, the stores in Westfield London and Westfield Stratford will each cover around 28,000 to 29,000 square feet, offering cutting-edge retail experiences. Ger Wright, Managing Director ...
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Article
Agilitas Sports appoints former Adidas Design Director as VP Footwear Design
Source: Agilitas Richard Zartman, Vice President of Footwear Design at Agilitas Agilitas Sports, an Indian sportswear and athleisure solutions platform, has announced the appointment of Richard Zartman as Vice President of Footwear Design. As part of the founding team of Agilitas Sports, Zartman will lead footwear design ...
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News briefs
Sport 2000 with new Absolute Run store in the Netherlands
On April 4, 2024, the Absolute Run Runnercoach opened in Hoofddorp (Netherlands) after a redesign of the original running school. The retailer network Sport 2000 and long-standing partner Dennis van Bakel, who has been operating his very successful running school for years, realized the project Owner van Bakel said ...
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News briefs
Levi Strauss’ Beyond Yoga posts double-digit growth in Q1
Levi’s yoga brand Beyond Yoga gained 11% in the first quarter ended Feb. 25, outpacing similar growth from a year ago, driven largely by strength in e-commerce and store expansion. Following the appointment of Athleta and Old Navy veteran Nancy Green as CEO in January, Levi Strauss & Co. plans ...
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News briefs
Euratex announces initiative to promote upskilling in the textiles, clothing, leather and footwear industry
The European Apparel and Textile Confederation (Euratex) is launching a new project to promote upskilling and reskilling in the textiles, clothing, leather and footwear (TCLF) industry. The new “TCLF Skillbridge” initiative, supported by the European Commission’s department for growth (DG GROW), will focus on establishing regional skills partnerships. In the ...
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News briefs
Decathlon Germany sets new sales record in 2023
Despite a challenging environment, Decathlon Deutschland SE & Co. KG – the German subsidiary of the globally active French sporting goods retailer and manufacturer Decathlon SA – closed the 2023 financial year with another sales record. With total gross sales of €1.11 billion, Decathlon Germany, which now has 87 ...
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News briefs
FIS partners with Colmar, Craft and Sun Valley
The International Ski and Snowboard Federation (FIS) has announced new partnerships with Colmar, Craft and Sun Valley. These three different winter sports apparel firms will serve as FIS Official Apparel Parntners for the 2024/25 and 2025/26 seasons. Under the terms of the new agreements, the three companies will provide clothing ...
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News briefs
Lululemon and Samsara Eco debut enzymatically recycled anorak
Source: Lululemon Lululemon is launching its first product made with enzymatically recycled polyester. Lululemon has unveiled its inaugural product crafted from enzymatically recycled polyester, signaling a significant leap in sustainability efforts. The Packable Anorak, a limited edition release, represents the culmination of a multi-year collaboration with Australian ...
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Article
Decathlon France raised revenues, focused on circularity in FY23
Decathlon France generated €4.752 billion (VAT and other taxes included) in full-year 2023, according to its year-end round-up. This represents a rise of 1.24 percent from 2022 and of 22.52 percent from 2019, the year before the lockdowns. France accounted for about a quarter of Decathlon’s worldwide sales, which, by ...
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News briefs
Riddell acquires helmet tech R&D company
New York-based Evome Medical Technologies Inc. has reached an agreement with EB Sports Corp., the parent company of Riddell Sports Group to sell Evome’s R&D business unit Simbex LLC for approximately $4.83 million in cash. The proceeds will be used to pay down Simbex debt and reduce Evome’s acquisition debt ...
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News briefs
Fabletics and Khloé Kardashian drop third collection
Khloé Kardashian and California-based activewear brand Fabletics have launched a new collection of compression swimwear. It is named Khloe V3 to reflect the number of total product lines released from the brand’s collaboration with the celebrity. The mother-of-two’s new collection includes 26 limited-edition pieces, which Kardashian describes as “perfect for ...
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Short stops
Short Stops Week 15, 2024
ATHLETES +++ Skechers has announced baseball star Albert Pujols as a new brand ambassador for Spanish-language campaigns +++ American alpine skiing champion Mikaela Shiffrin and Norwegian racer Aleksander Aamodt Kilde announced on their social media accounts on April 4 that they are officially engaged +++ Golf technology company Rad Golf ...
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News briefs
Burton wins in next instance against Koroyd
Following a 26-month legal battle over a patent related to the shock-absorbing WaveCel technology, Burton has announced in a press release that a German court has ruled that Koroyd’s patent No. EP 1694 152 B1 is invalid in Germany. Koroyd may appeal the decision. In the fall of 2022, Koroyd ...
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News briefs
Centerline Athletics debuts line, partners with pro pickleball player
Centerline Athletics, a new player in the performance apparel market, recently launched its line, targeting both men and women. The brand kicked off with a strategic partnership with Thomas Wilson, a Top 10 Pro Pickleball Association (PPA) athlete. Centerline Athletics says it distinguishes itself with its innovative Griptek technology, promising ...
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News briefs
Court dismisses lawsuit against Nike for greenwashing
A lawsuit against Nike in Missouri has been dismissed by the court following allegations that the company’s Sustainability Collection misled consumers about its use of sustainable materials. The lawsuit, filed by Maria Guadalupe Ellis in May 2023, claimed that Nike violated the Missouri Merchandising Practices Act. According to Ellis, Nike ...
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News briefs
VF Corp. plans to open 300 stores in expansion strategy
VF Corp. is restructuring its distribution strategy to tap into underexploited markets, particularly in Southeast Asia, the Middle East, and North Africa. Expanding its existing partnership with retail conglomerate GMG, VF Corp. plans to open 300 stores across these regions for brands like Vans, The North Face and Timberland within ...
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