All Adler Modemärkte articles
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News briefsAdler is the new main sponsor of European League of Football
After the Zeitfracht Group was already presented as the main partner until 2024, the group’s Adler Mode brand will also be integrated into the sponsorship portfolio of the European League of Football (ELF) as a main sponsor of the leading European American football league. Adler operates more ...
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News briefsOutdoor retailer McTrek enables German fashion chain Adler to enter sporting goods segment
Germany’s Adler Modemärkte is cooperating with McTrek Retail GmbH to enter the outdoor product market with its more than 130 Adler stores in Germany, Austria, Luxembourg and Switzerland. Adler Modemärkte AG, a company that had been strong with private labels in the past, went into insolvency in 2021 and was ...
