All Advertising articles
-
ArticleEU court upholds big Google fine
A European antitrust case dating back seven years comes to an end.
-
ArticleUS Department of Justice wins against Google
It remains unclear how the ruling might affect Google.
-
News briefsStay of execution for Google Chrome’s cookie
Google has decided against, or been compelled to decide against, the deprecation of third-party cookies in its Chrome browser.
-
ArticleGoogle is phasing out the cookie
In a plan subject to approval from the UK’s Competition and Markets Authority (CMA), Google is hoping to eliminate the third-party cookie from its browser, Chrome, in the second half of this year. Meanwhile, the company is rolling out to 1 percent of Chrome’s users a new thing called Tracking ...
-
ArticleMarketing report on sustainability: “Companies need to be braver”
Marketing professionals want bolder decisions when it comes to their companies’ sustainability strategies, according to a new global marketing study.
-
ArticleForget the big game. The biggest competition is in the commercial breaks
Brands, including one of the global leaders in footwear, are paying big bucks for a coveted ad slot at the Super Bowl, but is it worth it?