All Desport articles
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ArticleDesport is on the fast track to complete the last Decathlon project in Russia
Desport, a successor of Decathlon in Russia, plans to launch its largest store in Khimky, the Moscow Oblast, by the summer of 2025, the company has recently revealed.
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ArticleRussian sporting goods market growth slows down
In 2024, the sporting goods market is largely driven by growth in sales in the SUP board segment, where the demand spiked by 176 percent during the first seven months of the year, Check Index estimated.
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ArticleDesport returns Decathlon goods to Russian store shelves
The Russian company has reintroduced Decathlon products after rebuilding supply chains, maintaining competitive pricing and expanding its own brands.
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ArticleDesport leases former Decathlon retail spaces in Russia
Desport, a chain comprised of former Decathlon stores in Russia, has started leasing some of its stores to fitness centers, sports schools and retailers that sell related products. The retailer offers between 100 and 500 sqm of sales floor in 30 stores in major Russian cities. The average space of ...
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ArticleLamoda Sport and DeSport gear up development strategies
Over the last few years, new sporting goods chains such as Lamoda Sport and DeSport have emerged in Russia, replacing Western suppliers and constantly opening new doors. Lamoda Sport, an offline subsidiary of a prominent Russian marketplace Lamoda, has recently launched a new store in Rostov, a big city in ...
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News briefsDecathlon reportedly continued to sell in Russia, denies allegations
According to investigative media site Disclose, French sporting goods retailer Decathlon has secretly continued to sell clothes in Russia despite its official announcement on March 29, 2022, that it was ending its activities in the country due to the war in Ukraine. In October of this year, Decathlon sold its ...
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ArticleFormer Decathlon stores to re-open doors in Russia
Former Decathlon stores are scheduled to be re-launched in Russia from December 2023 under the brand name Desport, Russian state news outlet Tass reported, citing sources close to ARM, the new owner of the retail chain. The product range will be formed gradually and include ARM brands, as well as ...
