All Didriksons articles
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News briefsA new brand logo for Didriksons
Didriksons has unveiled a new brand logo, designed by the Swedish advertising agency The Bond. The new logo will be first seen on the Swedish outerwear company’s new styles for the autumn/winter 2021 collection. The logo, which has not yet been adopted for the brand’s website, is inspired from the ...
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News briefs
Didriksons pop-up in Paris
As reported by Sportfack, Didriksons is opening a temporary showroom in the Le Marais district of Paris at 12 Rue Notre-Dame de Nazareth. Didriksons’ offering has been available to French customers for a little over a year, but only through e-commerce at didriksons.com. The brand, founded in 1913 in Grundsund ...