All E-commerce articles
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ArticleGermany’s sports goods sector unites on e-commerce
Germany’s BSI sporting goods association partners with e-commerce body bevh to align on digital distribution, lobbying, and market data.
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ArticleUK startup raises £500,000 to modernize golf resale
Scottish golf tech startup Hosel targets a $3bn pre-owned market long dominated by generalist platforms with poor pricing transparency.
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ArticleDick’s app beats AI in App Store rankings
A fitness-reward feature called MOVE helped the sports retailer climb above ChatGPT and Gemini – a case study European retailers should study.
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ArticleBarça wants to sell its self-produced kits – but how?
300,000 jerseys gathering dust. The club needs its sponsor’s green light—but will Nike say yes?
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ArticleSpain to tighten borders to low-value foreign e-commerce
New measures target platforms like Shein and Temu, aligning with EU policy whilst introducing additional scrutiny.
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News briefsDeporvillage delivers stable post-Covid growth
JD Sports-owned online retailer posts double-digit growth and improved margins as European expansion continues.
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ArticleEuropean Commission investigating Shein
Brussels alleges addictive design, non-transparent algorithms, and sale of illegal products by the fast-fashion giant.
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ArticleNew AI index tracks sporting goods brand visibility
Parcel Perform’s AI Visibility Index tracks how AI shopping assistants rank and recommend sportswear and sporting goods brands when consumers ask what, how and where to buy.
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ArticleNike entrusts its Indian e-commerce to Nykaa
The sportswear giant hands over digital operations to the Indian omnichannel retailer to speed up delivery and returns.
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ArticleTradebyte e-commerce report: Sports outpaces fashion
New data from Tradebyte’s brand network shows sporting goods gaining ground as return pressures and dupe culture reshape European e-commerce.
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News briefsTradeInn brings travel and outdoor veterans to board
The Spanish online retailer adds eDreams co-founder Pérez-Tenessa as chairman and ex-Backcountry chief Nielsen.
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ArticleLA Lakers star launches direct-to-fan platform
Luka Dončić has launched 77X, an athlete-owned platform that controls IP and fan relationships—bypassing traditional brand partnerships through vertical integration.
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ArticleIntersport fined €3.5m for customer-data transfers
France’s data watchdog penalises the sporting goods retailer for transferring loyalty programme members’ contact details to social networks without consent.
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WebinarWatch now: The New Luxury in China’s $40B Sports Market
Watch SGI Europe & Hot Pot to analyze FY2025 e-commerce data and the shift toward high-performance gear in China’s $40B sports market.
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ArticleNike, Mizuno lead StockX resale growth in 2025
Mizuno leads sporting goods resale growth at 124 percent as nearly 200 brands hit record sales on StockX in 2025, signaling shifts in athletic market.
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News briefsTradeinn revenues hit record revenues in 2025
Spanish online retailer posts €585m in revenues for 2025, shipping 9.2m parcels to 190 countries with 85% of sales generated abroad.
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ArticleNRF 2026: AI agents meet human experience
The retail industry’s pivot from experimental AI to autonomous agents dominated NRF 2026, as sporting goods brands balanced tech adoption with human touch.
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ArticleJD Sports launches AI commerce in US
JD Sports is enabling direct purchases through ChatGPT, Microsoft Copilot and Google Gemini in the US, positioning itself as an early mover in AI-powered commerce.
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ArticleGoogle launches agentic AI shopping protocol
Tech giant unveils open standard for AI-driven commerce with backing from major retailers including Target, Walmart, Shopify and Etsy.
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ArticleAuction shopping app nears $1bn in annual revenue
Six-year-old start-up WhatNot has raised $11.5 billion from investors.
