All E-commerce articles
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ArticleLA Lakers star launches direct-to-fan platform
Luka Dončić has launched 77X, an athlete-owned platform that controls IP and fan relationships—bypassing traditional brand partnerships through vertical integration.
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ArticleIntersport fined €3.5m for customer-data transfers
France’s data watchdog penalises the sporting goods retailer for transferring loyalty programme members’ contact details to social networks without consent.
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WebinarWEBINAR: The New Luxury in China’s $40B Sports Market
Join SGI Europe & Hot Pot China on 11 Feb to analyze FY2025 e-commerce data and the shift toward high-performance gear in China’s $40B sports market.
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ArticleNike, Mizuno lead StockX resale growth in 2025
Mizuno leads sporting goods resale growth at 124 percent as nearly 200 brands hit record sales on StockX in 2025, signaling shifts in athletic market.
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News briefsTradeinn revenues hit record revenues in 2025
Spanish online retailer posts €585m in revenues for 2025, shipping 9.2m parcels to 190 countries with 85% of sales generated abroad.
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ArticleNRF 2026: AI agents meet human experience
The retail industry’s pivot from experimental AI to autonomous agents dominated NRF 2026, as sporting goods brands balanced tech adoption with human touch.
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ArticleJD Sports launches AI commerce in US
JD Sports is enabling direct purchases through ChatGPT, Microsoft Copilot and Google Gemini in the US, positioning itself as an early mover in AI-powered commerce.
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ArticleGoogle launches agentic AI shopping protocol
Tech giant unveils open standard for AI-driven commerce with backing from major retailers including Target, Walmart, Shopify and Etsy.
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ArticleAuction shopping app nears $1bn in annual revenue
Six-year-old start-up WhatNot has raised $11.5 billion from investors.
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ArticleAuthentic Brands bets big on TikTok Shop expansion
Authentic Brands Group selects Pattern to manage TikTok Shop and optimize marketplace operations for 50+ global brands.
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ArticleTemu’s Europe HQ raided by EU regulators
EU regulators raided Temu’s Dublin headquarters on December 10 as part of a foreign-subsidy investigation. The action intensifies pressure on China-backed low-cost platforms operating in Europe.
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WebinarWatch now: 5 major trends in China’s lifestyle landscape
Chinese consumers are spending more on premium sportswear and outdoorwear. Watch our Expert Talk to learn what this means for international brands.
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News briefsBlack Friday US online sales hit record $11.8 billion
Black Friday 2025 set a new US record with $11.8 billion in online sales, driven by AI tools, mobile shopping, and steep discounts on electronics and apparel.
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News briefsJD Group brings Fluent Commerce to Hibbett USA
JD Group is rolling out Fluent Commerce’s distributed-order-management (DOM) solution across Hibbett’s thousand or so US stores to power omnichannel fulfilment.
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News briefsNew machines speed up SportsShoes.com’s warehouse
SportsShoes.com, the online retailer of running shoes, running apparel and outdoor gear, has invested £1.5 million (€1.7m) to semi-automate its warehouse. The company says the new conveyors and packaging machines have improved product-picking capacity by 150 percent and increased products packed per hour by a factor of six. That total ...
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ArticleChina’s Singles Day sales growth slows
China’s 2025 Singles Day online sales rose to 1.70 trillion yuan renminbi (€228bn), yet slower growth and muted shopper sentiment are stirring up headwinds.
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News briefsAdidas joins Google Play gift card store
Adidas has become the first sporting goods brand to be featured on Google Play’s new digital gift card store, joining Disney and Starbucks.
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News briefsIndian e-commerce market to cross $200 billion mark in 2025
Growth is driven by broader digital adoption, increasing internet and smartphone penetration, and the availability of online payment innovations.
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News briefsFootway seeks new owners for Sportamore and other e-commerce brands
Footway OaaS AB has started the sale of twelve debt-free e-commerce brands, aiming to find suitable new owners.
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ArticleSneaker & sports apparel giants lag in digital performance
New Catchpoint benchmark reveals Nike and Adidas suffer heavy losses from poor digital experience — a blind spot in the race for consumer loyalty.
