There have been two executive changes at golf and tennis specialty retailer PGA Tour Superstore, as reported by our colleagues at the American edition of SGI. President and CEO Dick Sullivan has become executive chairman and CEO, and chief merchandising officer Jill Spiegel has become president.
Sullivan has been working with the retailer’s owner and chairman, Arthur Blank, since the 1990s, when the former was chief marketing officer at The Home Depot, a company Blank co-founded. In 2002, when he purchased the NFL team, Blank hired Sullivan to serve as executive vice president of marketing for the Atlanta Falcons. Then in 2010 Blank acquired PGA Tour and made Sullivan its CEO. The retailer says it enjoyed 500 percent growth under Sullivan’s tenure.
Spiegel joined PGA in 2011 as vice president of merchandising for soft goods and later rose to senior vice president and chief merchandising officer. In earlier days she was division merchandise coordinator at Belk department stores and vice president, divisional merchandise manager and vice president of planning at Macy’s.
PGA Tour Superstore operates 54 stores in 21 U.S. states and plans to open at least another 12 next year.
