All German Football League articles
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News briefsGerman Football Association and Fanatics expand and extend their partnership
The Deutsche Fußball Liga (DFB) and sports e-commerce giant Fanatics have announced a long-term extension to their existing omnichannel retail partnership. The expanded and extended partnership, encompassing both UEFA Euro 2024 in Germany and the 2026 FIFA World Cup, will see Fanatics retain exclusive global e-commerce rights with the DFB ...
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News briefs
The Bundesliga wants to become the first sustainable football league in the world
The German Football League (DFL), which governs the Bundesliga and Bundesliga 2, has announced that its member clubs will vote in December whether to incorporate sustainability as a part of the licensing process. As a result, the Bundesliga aims to become the first environmentally sustainable football league in the world. ...
