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With rising trade barriers eroding planning confidence, sporting goods manufacturers are rediscovering physical fairs as essential tools for material validation. LTP Group explains why tactile interaction has become a strategic necessity for 2026.
The new regulation requires companies to disclose discarded items and limit waste, with large firms required to comply by February 2027.
A materials science company chose golf—not Everest—to prove its cooling fabric works where people actually play. The strategy reveals how innovation reaches mass markets
This choice reinforces the brand’s commitment to sustainable technical materials in premium snowboarding apparel.
At ISPO Munich, Roica by Asahi Kasei will showcase degradable, recycled and mass-balance stretch fibers developed with seven European partners – reinforcing its sustainability mission.
The Lycra Company has opened its largest spandex factory in Ningxia Province, China, representing a €90 million investment to meet rising demand in the Asia-Pacific region.
Lenzing and OceanSafe have teamed up to develop biodegradable performance fibers, setting new sustainability standards for global sportswear.
Polartec’s newest innovation merges cutting-edge nanofiber technology with sustainability.
Ortholite’s CEO shares insights on how his brand partners are reacting to the current geopolitical situation.
The news, analysis and competitive signals that matter — curated for industry professionals.
Sign up for freeEurope’s 20 largest sports retailers grew sales by 4 percent in 2024, with market leaders like Decathlon and JD Sports driving growth.
Nike and ASICS share exclusive insights into engaging consumers through physical activity marketing and communication campaigns.