All Kantar articles
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ArticleKantar: 10 marketing trends for 2026
Kantar’s 2026 report reveals how AI agents, retail media networks, and niche communities are transforming marketing strategy and brand relevance.
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News briefsKantar Group proposes the sale of Kantar Media to H.I.G. Capital
The contemplated transaction is expected to support Kantar Media’s growth trajectory as a global powerhouse in media measurement and analytics.
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ArticleIntersport, Decathlon largest clothing retailers in France
Over the past 24 years, the sporting goods chains Intersport and Decathlon have become the leading retailers of clothing in France, overtaking hypermarkets, which used to control a combined 20 percent of the clothing market in 2000, according to the study Référenseigne Fashion carried out by Kantar, a group of ...
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ArticleMarketing report on sustainability: “Companies need to be braver”
Marketing professionals want bolder decisions when it comes to their companies’ sustainability strategies, according to a new global marketing study.
