Latest Developments Under Armour – Page 6
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Under Armour continues to restructure
Under Armour has launched extra restructuring measures, after a year that was marked by much-reduced sales expansion and the re-alignment of the company's management and cost structure.Its performance somewhat improved in the last quarter, as sales increased by 4.6 percent to $1,365.4 billion, a rise of 4 percent in constant ...
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Under Armour starts delayed expansion in Ukraine’s depressed market
Under Armour announced the opening of the brand's first stores in Ukraine at the end of December. They are both located in Kiev and operated by Under Armour's exclusive distributor in the country, the MD Fashion group.MD Fashion is one of the biggest multi-brand distributors in the Ukrainian fashion market, ...
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Massimo Baratto moves from Oberalp to Under Armour
Massimo Baratto, the 55-year-old Italian brand-building expert who is running Oberalp, is going to leave the South Tirolean company at the end of April to run the European operations of Under Armour, the big American sports brand, replacing the incumbent vice president and European managing director, Chris Bates. He and ...
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North America pulls Under Armour down
Revising its targets for the year downward, Under Armour announced a 5 percent overall sales decrease to $1,405 million and a drop of 9.1 percentage points to 4.4. percent in the operating margin for the third quarter. Sales increased at double-digit rates in every region except in North America, where ...
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Under Armour may drop some categories
Under Armour is considering pulling out of product categories that have remained relatively marginal for the brand such as tennis, outdoor and fishing, according to The Wall Street Journal. The planned pullout from the tennis sector would be in contrast with the brand's sponsorship of Andy Murray, the third-ranked male ...
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Under Armour opens more stores in Europe
Under Armour has opened its first store in Russia, in the Metropolis Shopping Center in Moscow. The company, which has its own Russian sales office, says it eyes a major expansion in the country through the opening of other stores and factory outlets and an online-store in the near future.We ...
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Under Armour restructures
Under Armour is preparing to cut about 2 percent of its workforce as part of a restructuring plan that is meant to align its resources to market developments, and particularly the brand's sluggishness in North America.The move is strongly reminiscent of the cutbacks launched a few weeks ago by the ...
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International fuels Under Armour’s sales
Under Armour unveiled its latest restructuring plans as it reported a sales rise of 8.7 percent to $1,088.2 billion for the second quarter, up by 8 percent in constant currencies. The increase was entirely driven by international markets. Sales in North America were nearly flat, up 0.3 percent to $829.8 ...
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Frisk takes charge of Under Armour’s operations
Under Armour has appointed Patrik Frisk as its president and chief operating officer, starting this week, as part of a broader executive reshuffle to streamline the group's management, aimed at optimizing its product assortment and at reinforcing its sales and marketing strategies.Thus, Frisk is making a comeback to the sporting ...
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Under Armour grows by more than 50% abroad
As expected, Under Armour reported its first loss since going public, although it was lower than what analysts had expected. It amounted to $2,272,000 for the period compared with a net profit of $19,180,000 in the same quarter a year ago. The gross margin fell by 0.7 percentage points to ...
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Under Armour is no longer a star
After losing 33.1 percent of its market capitalization in the course of 2016 (see our previous issue), Under Armour is having a difficult start to 2017, after releasing weak fourth-quarter results, cutting its revenue guidance for the year and announcing the departure of its chief financial officer. It blamed “numerous ...
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Under Armour invests to get big fast
Under Armour turned in yet another sharp increase in turnover for the third quarter, fueled by surging international and footwear sales, but the group's chief executive, Kevin Plank, explained that the company was over-investing in several aspects of its expansion to gain market share and move toward annual sales of ...
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Under Armour sells more but makes a loss
As usual, Under Armour posted strong sales for the second quarter, boosted by Stephen Curry's performance and demand for his shoe line, but profits were hit by a $23 million write-off of bad debt from the bankruptcy of The Sports Authority, the big American sporting goods retail chain, and a ...
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Under Armour changes structure in Europe
In a bid to grow its business substantially in Europe, Under Armour has segmented the region into three sub-regions and decided how to sell its products in the five major European markets. The fast-growing American challenger of Nike and Adidas has concluded a major distribution agreement for the Italian market ...
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Under Armour grows sharply
Buoyed by Stephen Curry's performance and demand for his shoes, Under Armour achieved sharp rises in sales and profit for the first quarter, which encouraged it to upgrade its guidance for the full year.Sales leapt by 30.2 percent to $1,047.7 million, with a hike of 32 percent in constant currencies. ...
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Under Armour invests in U.S. soccer
Under Armour is investing in global football in the U.S., but is reportedly facing potential competition from Nike in the soccer fields of Europe. According to a report in the English Daily Mail, Nike is negotiating a deal worth at least £30 million (€38.7m-$43.0m) a year for the sponsorship of ...
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Under Armour races ahead in last quarter
Under Armour probably became the third-largest general sports apparel and footwear brand, after another whopping sales increase of 28.5 percent to $3,963.3 million last year. New Balance reported sales of $3.3 billion for 2014 while Puma projected a sales increase at a mid-single-digit rate in constant currencies in 2015, from ...
