Legal & Institutional

French advertising body agrees that Adidas has stretched its sustainability claims

2021-09-03T16:52:00

The ARPP, a non-governmental association for the self-regulation of advertising in France, has sided with a consumer against Adidas. The consumer contends that the German brand’s claims made earlier this year with regard to both the recycled content of its Stan Smith Forever shoes and the extent to which the ...

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