All Omnicom articles
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News briefsOmnicom launches Acxiom Fan Graph sports data platform
Acxiom Fan Graph links media, ticketing and purchase data into single fan profiles, with the promise to replace guesswork in sponsorship spend.
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News briefsadidas hands $512m media account to Omnicom’s PHD
Omnicom’s PHD wins adidas’ reportedly $512m global media account from WPP as the brand scales ahead of the FIFA World Cup.