Product & Marketing

On announces partnership with triathlon champion Gustav Iden

2022-10-11T08:16:00

on-running-logo8_800x800

Swiss running shoe and apparel brand On has announced an official partnership with Norwegian triathlete Gustav Iden. The collaboration will see the athlete and the brand working closely together to develop products designed for racing and training. Flavio Calligaris, head of athlete strategy and partnership, said: “We strongly believe in ...

SIGN-IN if you are already a subscriber of SGI Europe - or Register a free account

Gated access promo

Start your 30-day trial for just €9.90

Get access to what the top decision makers are reading in the sporting goods industry:

  • Analysis across Retail, Sustainability, Technology, Corporate and M&A, Financial Development, Market and Trends, Legal & Regulation, Trade & Sourcing and more
  • Essential E-mail Briefings with the latest analysis and most important industry developments
  • Find inspiration to drive your business forward with our case studies and best practices on business opportunities
  • Guest chronicles, interviews, insights from industry experts and leaders that are shaping the future of the industry

Start your 30-day Trial TODAY!

For team or company-wide subscriptions and enquiries see our corporate membership page.