All Prowinter Test Days articles
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ArticleProwinter: evolving from national trade show to Europe’s winter sports meeting point
What makes Prowinter more than just a trade show? Brand Manager Geraldine Coccagna shares what to expect from the 2026 edition in Bolzano.
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ArticleProwinter’s 25th anniversary event in Bolzano highlights expanded outdoor focus
Prowinter 2025 celebrated its 25th edition with record-breaking attendance and a new outdoor focus, showcasing innovation and market insights.
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News briefsFiera Bolzano announces date for Prowinter 2025
Following the conclusion of the seventh edition of the Prowinter Ski Rental Summit powered by ITASnow on April 12, 2024, Fiera Bolzano has now announced the date for the Prowinter 2025 winter sports trade show. The three-day B2B event will take place from Jan. 13 to 15, 2025, at the ...
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ArticleProwinter in Bolzano becomes more international, offers connected ski test
The 24th Prowinter took place in Bolzano, Italy, at the beginning of January, extended to 3 days and for the first time with a parallel ski test. We attended the trade show to find out whether it has the potential to become the new meeting place for the Central European ski industry.
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ArticleProwinter 2024 Bolzano: Jan. 10-12, 2024
The twenty-fourth edition of the Italian trade show Prowinter is just around the corner and takes place from Jan. 10-12 at the main hall of Fiera Bolzano’s exhibition center. Besides being a meeting point for companies, rental companies and retailers, Prowinter 2024 will be enriched with new initiatives that will ...
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ArticleProwinter presents program of upcoming trade show in Bolzano
All the new features of the twenty-fourth edition of Prowinter, which will take place in Bolzano, Italy, from Jan. 10 to 12, 2024, were presented at a digital press conference this week. “At the request of the companies, the 2024 edition has been extended for an additional day,” said Geraldine ...
