Retail insights from the sporting goods industry – Page 104
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News briefs
VF Corp. looks at virtual reality
VF Corp. is exploring virtual reality as part of its strong investments intending to become “hyperdigital.” Cemtrex has announced that it has received an order from VF to create a virtual reality (VR) application. The VR application, which is due to be delivered within the current quarter, aims to create ...
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News briefs
Fedas fears big sales losses for sports retailers
The Federation of European Sports Retailers (Fedas) has developed a plan of action to improve the protection of employees, customers and particularly vulnerable persons in the retail sector from coronavirus infection. The concept was developed under the leadership of Peter Bruggmann, vice president of Fedas and president of the Swiss ...
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News briefs
Nike stores are reopening
As of May 14, all of Nike’s owned stores and more than 95 percent of its partner stores in Greater China and South Korea were open, although some still have shortened hours. Store traffic there remains low, according to Nike, but overall retail traffic and conversion rates are rising and ...
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News briefs
Adidas pairs Covid-19 donations to exercise tracking apps
Adidas is launching the #HomeTeamHero Challenge to support the Covid-19 pandemic’s essential workers. For every hour of app-tracked exercise from May 29 to June 7 Adidas will donate $1 to the Covid-19 Solidarity Response Fund of the World Health Organization (WHO). The objective is to reach one million hours. The ...
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News briefs
Eagle Creek donates face masks to European retail partners
Eagle Creek, the producer of travel bags and backpacks from southern California, is donating thousands of face masks to independent retailers in Europe. From next week, the company’s European retail partners will receive 2,400 masks intended not for resale but for the staffs of retail stores, in order to minimize ...
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News briefs
Decathlon Germany implements “Scan & Go”
Decathlon has started to offer a “Scan & Go” option in its German stores. It makes use of MishiPay mobile technology that allows customers to scan and pay for items by simply using their smartphones. The system thereby minimizes the contact with both check-out devices and the store staff. Customers ...
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News briefs
Zalando loses financial expert
Birgit Haderer will be leaving Zalando, the German-based e-tailer. In her position as chief financial officer, Haderer was closely involved in Zalando’s expansion. Previously working for Goldman Sachs, she set up and eventually led Zalando’s financial department. In 2014, she managed Zalando’s IPO, which, at a value of $668 million, ...
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News briefs
Zalando’s off-price segment grows strongly
Zalando has opened a new outlet store in Mannheim, making a total of nine such off-price physical stores in Germany. The store covers 1,400 square meters. The opening was initially planned for April, but was postponed due to lockdown regulations in Germany, where only stores with a sales surface of ...
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ArticleCoronavirus slows Technogym’s sales, but home fitness rockets
Lockdowns and store closures hit Technogym’s sales in the first quarter, although this was partly offset by higher sales of home fitness equipment, as more people exercised indoors. The Italian company’s total revenues dropped by 11.2 percent from the year-ago quarter to €116.8 million, or by 11.9 percent in constant ...
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News briefs
Kelme to replace Adidas as Watford’s kit sponsor
Kelme has signed a £10 million (€11.3m-$12.3m) kit deal with Watford, a professional football club that competes in the English Premier League. The news was first unveiled by The Athletic on May 10. The new four-year deal with the Spanish sports brand will replace the current contract with Adidas, which ...
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ArticleSportmaster inks a partnership with an online store
Russia’s biggest sporting goods retailer has signed a partnership agreement with the big Russian online fashion store of Lamoda, under which Sportmaster will soon begin selling sports and outdoor footwear and apparel through its marketplace. Sportmaster said it was planning to only offer goods under its private Demix and Outventure ...
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ArticleOberalp holds its first Virtual Convention
The current restrictions on international travel and social contacts are leading Oberalp to organize a ”virtual” sales convention to present the latest products of its brands, which include Salewa, Dynafit, Wild Country, Evolv and Pomoca. The 2020 digital convention, which is to replace the corresponding “physical” events of the past ...
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News briefs
Arc’teryx places a creative Adidas veteran in a top new position
Katie Becker has joined Arc’teryx Equipment as the Canadian outdoor brand’s first vice president in charge of creative operations. Becker comes from Adidas, where she had worked for 12 years, most recently as senior global design director. Prior to that, she held various design positions at Merrell, Helly Hansen and ...
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Article
Zalando sees 2020 revenues up by 10-20%
Zalando issued a new full-year guidance which takes into account the impact of the Covid-19 pandemic and sees gross merchandise volume (GMV) and revenues up by 10-20 percent. The forecast nearly doubled the share price from its mid-March level up to a record since a year ago. The company noted ...
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News briefs
A boom in e-commerce for Kathmandu
Kathmandu, the new owner of Oboz and Rip Curl, said its sales over the internet jumped by between 250 and 300 percent in April because of the coronavirus lockdowns, with the domestic Australian market growing the most. Only two of its 327 stores are now closed, and the company says ...
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Article
Decathlon inks deals with marketplaces
As it has already done with Kant, one of the major multi-brand sports retailers in Russia, Decathlon has embarked on an unusual cooperation with a major Russian e-tailer, Ozon, which is pushing its own marketplace. The highly verticalized French sports retailer has announced a contract with Ozon to sell 1,500 ...
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News briefs
XXL slims down its staff
XXL announced on May 5 that it has decided to initiate a process to reduce the workforce at its headquarters in Norway by around 25, about 20 percent of the employees. Formal procedures for potential dismissals are about to be launched in Sweden and Finland. The Nordic sporting goods retailer’s ...
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News briefs
On opens its biggest store in a Zurich department store
On Running, the Swiss brand of running shoes, has expanded its sales area at Jelmoli, Switzerland’s largest department store, which is more like a shopping mall of more than 4,000 square meters with concessions, located on Zurich’s prestigious Bahnhofstrasse, close to the central railway station. The On store in the ...
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Article
Planet Sports is salvaged
Planet Sports, the insolvent multi-channel action sports retailer based in Munich, has been taken over by a “medium-sized consortium of entrepreneurs,” said the insolvency administrator, Axel W. Bierbach of the law firm Müller-Heydenreich Bierbach & Kollegen, in a press release. The law firm added that it could not reveal the ...
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News briefs
Intersport España reports 500% increase in online sales for April
Intersport España, which reopened its e-commerce site on March 21, has just announced a 500 percent year-on-year increase in online sales for the month of April. The Covid-19 quarantine has catapulted the home fitness category to the forefront. Yoga mats, fitness bands, chin-up bars, dumbbells and the like accounted for ...
