All Toyota articles

  • olympic-flag
    Article

    IOC might be losing a big sponsor

    2024-06-05T09:20:00Z

    Toyota plans to end, or not renew, its sponsorship deal with the International Olympic Committee (IOC) once the Paris Games are over, according to Japan’s Kyodo News. The deal, worth some $835 million, is reportedly the IOC’s largest. Toyota is one of 15 companies in The Olympic Partner (TOP) program, ...

  • Toyota-Sit-Ski_4-scaled
    News briefs

    Toyota’s first sit-ski at 2022 Paralympic Games

    2022-03-10T09:02:00Z

    Toyota Motor North America and Toyota Racing Development USA, which is its U.S. racing arm, have developed the first Toyota sit-ski, a monoski made available for use by U.S. Paralympics Alpine Skiing at the Beijing 2022 Paralympic Winter Games. Testing first started in the winter of late 2019, with five-time ...