All WIT Fitness articles

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Frasers Group acquires WIT Fitness

2024-01-31T10:59:00Z

Frasers Group, the owner of Sports Direct and House of Fraser, has purchased gym and fitness wear specialist WIT Fitness. The retail group has acquired the assets and intellectual property of the London-based sports performance brand. Frasers Group is majority-owned by British retail tycoon Mike Ashley. WIT Fitness is best ...

News briefs

WIT Fitness collaborates with CrossFit

2021-06-15T16:29:00Z

WIT Fitness, a six-year-old online and offline multi-brand retailer based in London, has signed a global multi-year e-commerce and retail partnership with CrossFit. WIT will operate an online CrossFit store and support CrossFit with in-house products in the future. WIT has only two physical stores in London for the moment, ...