All articles – Page 6
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Salomon builds up urban retail and road running
Salomon is raising its investments in retailing and the road running market after a sales increase of 1 percent to €861 million last year, up by 3 percent in constant currencies. The moves come amid significant cutbacks in distribution that have reduced footwear sales in the last months, as described ...
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Hi-Tec has a new running shoe with rolling gait and...
Hi-Tec has a new running shoe with rolling gait and a Vibram sole
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Salomon invests in footwear technology and road running
Salomon is launching a new, partially automated production technology, called ME:sh, that enables it to make customized running shoes, as the French outdoor and winter sports brand strives to expand from the outdoor and trail running footwear markets to become established in the road running category as well. A play on ...
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Skechers is returning as the official running shoe of the...
Skechers is returning as the official running shoe of the Ironman European Tour this year, with an on-site presence at 35 events in 15 markets
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On Running has signed a sponsorship deal through the 2020...
On Running has signed a sponsorship deal through the 2020 Tokyo Olympics with the Spanish triathlon champion, Javier Gómez Noya
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A long-time executive of Brooks Running, Dave Larson, has been...
A long-time executive of Brooks Running, Dave Larson, has been made general manager and senior vice president of Under Armour, in charge of the running category management
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On Running was the official footwear sponsor at the Barcelona...
On Running was the official footwear sponsor at the Barcelona Triathlon by Santander, on Oct. 8
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Brooks Running will be the technical sponsor of the Barcelona...
Brooks Running will be the technical sponsor of the Barcelona Half-Marathon next Feb. 12
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Lenovo has reportedly unveiled the prototype of a smart running...
Lenovo has reportedly unveiled the prototype of a smart running shoe with an embedded fitness tracker, developed in collaboration with Vibram and the Beijing Design Week
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Ispo Shanghai to focus on adventure travel and running
Ispo Shanghai will take place this summer in the Shanghai New International Expo Center (SNIEC) for the second time, on July 6-8, and the figures should exceed those of the first edition of this new summer trade show. The organizers expect nearly 400 exhibitors from more than 20 countries, which ...
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The Athlete’s Foot is running faster
Bought by Intersport International in December 2012, The Athlete's Foot (TAF) continued to grow faster than its parent company in the first quarter of this year. Retail sales were up by 5.7 percent in euros, with strong increases of 14.7 percent in local currencies and 6.3 percent on a comparable ...
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Peak Sport invests in running and sports events
While continuing to raise its sportswear sales in China and in international markets, Peak Sport Products intends to expand laterally by operating as a sports agency and an organizer of sports events, fitness camps and training programs. The Chinese sports company says it wants to invest in technology and staff ...
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Newton Running has signed a lifetime partnership with Craig Alexander,...
Newton Running has signed a lifetime partnership with Craig Alexander, the Ironman Triathlon world champion in 2008, 2009 and 2011
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New Balance to launch 3D-printed running shoe in April 2016
The sport footwear industry's abundant investments in 3D printing are set to take shape in the market: After a spate of footwear design and manufacturing innovations announced by Nike and Adidas in the last months, New Balance says it will be launching the first running shoe with a 3D printed ...
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Salming expands in running
Salming Sports is preparing to open a third Salming Run Lab in Switzerland in March, as the Swedish brand continues to diversify and to build on its particular approach of running shoes.Salming has long been known as a leading brand of equipment for floorball but a few years ago it ...
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Brooks Running has selected Leo Burnett as its global creative...
Brooks Running has selected Leo Burnett as its global creative agency of record, taking the place of The Great Society
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Asics strides ahead with running shoes
Asics saw its sales increase by 10.0 percent on an adjusted basis and by 5.9 percent in constant currencies for the first quarter of this year, driven by running footwear and the Asics Tiger brand. While consolidated net sales in Japan slipped by 5.6 percent, the group's international sales were ...
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Running and tennis support vigorous sales at Asics Europe
Asics Europe managed to carry on its vigorous expansion in the first quarter, with sales advancing by 13 percent in constant currencies in Europe, the Middle East and Africa (EMEA). The growth was driven by the brand's running, tennis and lifestyle products.Sales of running footwear jumped by 16 percent for ...
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Brooks Running has signed up two American running champions, Dorian...
Brooks Running has signed up two American running champions, Dorian Ulrey and Matt Hillenbrand, to its so-called Brooks Beasts team
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Nathan Sports, the fast-growing running shoe brand, has appointed Gregory...
Nathan Sports, the fast-growing running shoe brand, has appointed Gregory Brantner, formerly a marketing specialist at Garmin International, as its own marketing manager
