Nike has celebrated this year’s Earth Day (April 22) by launching a new program on nike.com that makes it easier to search, shop and learn about the sustainable features of its products. Thanks to a new “Shop Sustainable Materials” tab in the navigation, it is now easier to spot sustainable products on the website. Furthermore, a new “How This Was Made” feature is now available for products meeting the threshold of at least 50 percent sustainable materials, which includes a description of the benefits of these materials as compared to conventional ones.
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