Dainese is pushing the accelerator on the development of the international network of its D-Stores, which are conceived not only as selling points, but also as test areas for new trends and as hubs for special events and other initiatives in the area of impact protection. After opening stores in Bangkok and Seoul last year, Dainese is preparing to open shops in Catania (Sicily), Dardilly (France), Stuttgart (Germany), and Moscow and Ekaterinburg (Russia). In the U.S., where the Italian brand has a presence in Orange Country, San Francisco and Chicago, a new corner is planned in Dallas, Texas. Dainese is also eyeing several openings in Japan and the Philippines.

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