All Decathlon Pulse articles
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ArticleSales up, profits down at Decathlon in FY24
The group has been cutting costs and plans to continue with this in 2025.
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News briefsDecathlon Pulse invests in Rebike to boost refurbished e-bikes market
The investment aligns with Decathlon’s strategy of accelerating sustainability.
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News briefsDecathlon and Unspun form strategic partnership on manufacturing innovation
The new partnership is part of Decathlon’s wider sustainability strategy.
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Case StudyDecathlon: The ugly duckling becomes a swan?
There is hardly a company in the sports retail sector that is met with such mixed feelings as the French sporting goods manufacturer Decathlon.
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ArticleDecathlon sets up new business entity for investments in future-oriented companies
Decathlon announced the creation of Decathlon Pulse, a wholly-owned, independent entity within the group that will invest in “innovative people and businesses” that share the company’s values and commitment.
