All Fenway Sports Group articles
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News briefsFSG sells off consultancy
Fenway Sports Management Group (FSG) – owner of, among other things, Liverpool FC and the Boston Red Sox – has sold off its Consulting Group to the Brand division of Elevate, a consultancy founded in 2018 and headquartered in Charlotte, North Carolina. The Fenway consultancy’s BriAnne Newman is now Elevate ...
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ArticleDone deal: PGA Tour announces investment agreement with Strategic Sports Group
It’s official. After weeks of speculation, the PGA Tour has announced a partnership with the Strategic Sports Group (SSG), a consortium of investors and sports franchise owners, to infuse $3 billion into the Tour. This agreement will establish PGA Tour Enterprises, a commercial venture under PGA Tour’s control. Players will ...
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ArticleLiverpool FC up for sale?
Boston-based Fenway Sports Group (FSG) has confirmed that it is ready to listen to offers for the historic, world-renowned English soccer club Liverpool FC. This was reported by several publications, including Bloomberg and The Athletic, citing “people familiar with the matter.” According to The Athletic, the sports investment firm has ...
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News briefs
LeBron James’ SpringHill sells minority stake to Nike and others
SpringHill Company – the video-production firm founded and led by the basketball player LeBron James and the sports marketer Maveric Carter (chairman and CEO respectively) - has sold a minority of its shares to Nike, RedBird Capital Partners, Fenway Sports Group and Epic Games. The deal suggests a valuation of ...
