All Fox Racing articles
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ArticleThe best consumer-rated outdoor and cycling brands
Our latest exclusive big data analysis reveals which brands top the consumer ratings for outdoor and cycling brands from over 145,000 reviews
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Case StudyIn a bid to unlock market value, Vista Outdoor plans to split into two separate companies
The fact that the ammunition and outdoor segments have developed so differently seems to justify a split of companies at Vista Outdoor.
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News briefsVista sets course for action sports division, led by Fox Racing’s president
According to Shop Eat Surf, Jeff McGuane, president of Fox Racing, has been promoted at Vista Outdoor to lead a restructured Action Sports division, which includes Fox Racing, Bell, Giro, Blackburn, Krash, Copilot and Raskullz. Vista Outdoor acquired Fox Racing in August 2022. According to the same media source, McGuane’s ...
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News briefsFox Racing enters the performance training category
Fox Racing, the California-based specialist in mountain bike and motocross safety equipment and apparel, has announced the brand’s introduction into the performance training category. The new training collection marks the brand’s first launch off the bike. The new autumn 2022 line will debut with a range of products for all ...
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News briefsVista Outdoor acquires Fox Racing
Vista Outdoor, the parent of 39 sports and outdoor brands, announced it has entered into a definitive agreement to acquire Fox Racing, a global provider of high-performance motocross, mountain biking and lifestyle gear fromCalifornia. The purchase price is $540 million, with the possibility of earning an additional $50 million depending ...
