Latest Developments Adidas – Page 9
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Market Analysis: The sports apparel market
We show you who are the winners and losers in the market.
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Executive Survey: Sports and outdoor brands are pushing DTC
While experiencing generally lower orders from retailers, primarily because of the coronavirus outbreak, more than two-thirds of sports and outdoor brands responding to our survey intend to further develop their own direct-to-consumer (DTC) operations, relying more on their own websites than on those of third-party e-tailers.
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Amazon is entering the Nordics
Confirming plans to set up its seventh European website in Sweden in time for Christmas shopping, Amazon has posted a job advertisement for a manager who would also be responsible for Norway, Denmark and Finland. Until now, Swedish consumers and companies have only had access to the other European Amazon ...
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Adidas ends in the red, sees upside
The German sportswear giant posted an operating loss of €333 million, compared with an operating profit of €643 million a year earlier, due to several coronavirus-related charges. These were mainly due to increased inventory and bad debt allowances, as well as impairment charges for retail stores and the Reebok trademark, ...
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Market Analysis: The sports equipment market
This is an exclusive, yearly statistic only available for subscribers of SGI Europe. It includes revenue and market share development of the major global sports equipment brands including breakdown by region.
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Adidas' brand equity grows more than Nike's
Nike and Adidas are once again the only two sports brands among the 100 “most valuable brands” in the annual rankings compiled by BrandZ, which have just been released by Kantar Millward Brown. The Swoosh remained in 21st place, while the Three Stripes is up by 8 positions to number ...
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Facebook boycott gains ground in the sports sector
Big sports brands like Adidas, Arc’teryx, Lululemon, Puma and Reebok have joined many others in the last few days in boycotting Facebook in response to a call by six civil rights group to stop advertising on the leading social network in order to prompt it to ban fake news and ...
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Analysis: Sporting goods industry stocks rebound 34.5% in Q2
Investors are evidently persuaded now that the sporting goods sector will recover from the Covid-19 crisis better than others. The share prices of the public companies in the sector went up on average by 34.5 percent between the end of the first quarter and the end of the second quarter ...
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Frank Dassler has passed away
Frank A. Dassler, a member of the family that founded Puma and Adidas in 1948 and 1949, died of a long and severe illness in Hamburg on June 20, six days after his 64th birthday. His passing closes an important chapter in the history of the sporting goods industry, in ...
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Opinion: Amazon and other marketplaces may be in for a reckoning over illegal sales
Why the sale of illegal products through online platforms could become a problem for Amazon and other marketplaces – and why the widespread circumvention of EU competition law may soon be over
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China grows again for Adidas
Adidas reports that its overall business in Greater China turned positive in May, as compared to a year earlier, leading it to predict more or less flat revenues in the region during the second quarter ending on June 30. The region represents about one-quarter of the Adidas Group’s total turnover ...
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Brands signal their stance on racism as U.S. cities burn
The videotaped death on May 25 of George Floyd, a 46-year-old black man, at the hands of white police officers in Minneapolis, Minnesota, has served both as a rallying cry for peaceful protests there and in other parts of the world as well as a pretext for riots across the ...
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Adidas fell by 19% in Q1, sees Q2 down by over 40%
The Adidas Group reported today a sharp drop in profit margins on a 19.2 percent decline in sales for the first quarter, due to the coronavirus outbreak, but warned that the second quarter will be worse. With more of its store base still closed right now, the management is expecting ...
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Adidas may forego government aid
The Adidas Group said ten days ago that the German government had approved in principle its request to contribute to a €3 billion syndicated revolving credit facility through its state-owned bank, KfW, to help the company weather the Covid-19 crisis. In return, Adidas would not pay dividends for the duration ...
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Analysis: Covid-19 sinks sporting goods industry stocks
Declining more than the stock market in general, the share prices of public sporting goods companies have taken a serious beating since the Covid-19 outbreak began with the start of the Chinese New Year, falling overall by 32.3 percent on average through the end of the first quarter.
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Puma will hold a virtual AGM, Adidas will pay rent
Puma announced on April 3 that it was suspending the payment of its dividend for this year. Unlike Adidas, which has decided to postpone its own AGM to a still undefined date, the Wild Cat has decided to stick to the previously scheduled date of May 7, but it will ...
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How the industry is reacting to the Coronavirus
(Updated on March 27, early morning time) We have been making use of our new SGI Europe and Outdoor Industry Compass websites to give you a constant flow of new information on what the industry is doing about the spreading Covid-19 pandemic in a dedicated “Corona Ticker.” We feel that ...
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Sports brands celebrate women
A number of sports brands celebrated International Women’s Day on March 8.
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Adidas posts strong results, but warns about coronavirus impact
The year 2019 was a pretty good one for the Adidas Group. On March 11, the company reported revenue gains in all the regions, with Europe returning to growth, and strong increases in direct-to-consumer sales, while profit margins improved. However, the share price tumbled by about 10 percent as the ...
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Forced labor in China for some sports brands?
Several Chinese factories under foreign contract appear to be resorting to forced labor from ethnic minorities. The suspicion stems from a report on the plight of China’s Uyghurs and other minorities recently released by the Australian Strategic Policy Institute (ASPI) – a self-described non-partisan think tank founded in 2001 to ...