LATEST – Page 315
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News briefs
Magnum will be the official supplier of indoor training footwear...
Magnum will be the official supplier of indoor training footwear to the British troops over the next four years. In 2013, its parent company, Hi-Tec Sports UK, secured a contract with the British Ministry of Defence, which led the Magnum U.S.T. outdoor trainer to be given a NATO (North Atlantic ...
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Adidas has chosen not to renew its partnership with the...
Adidas has chosen not to renew its partnership with the British & Irish Lions after the contract expires later this year
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The British Golf Industry Association (BGIA) has launched a new...
The British Golf Industry Association (BGIA) has launched a new website, on the model of those adopted by other organizations belonging to the Federation of Sports & Play Associations (FSPA)
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Lacoste is sponsoring a 24-year-old French-American golf player, Alexander Levy...
Lacoste is sponsoring a 24-year-old French-American golf player, Alexander Levy
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Carolina Routier, the 24-year-old Spanish triathlete, will act as a...
Carolina Routier, the 24-year-old Spanish triathlete, will act as a brand ambassador for Asics
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News briefs
Amer Sports Europe has appointed Armin Fuchs to the new...
Amer Sports Europe has appointed Armin Fuchs to the new position of vice president of sales, coordinating all the various sales organizations in Europe. The 44-year-old had already been promoted in 2012 from the position of German country manager to general manager for the Central Zone, covering Germany and nine ...
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News briefs
Sherpa Adventure Gear, the Nepalese brand, came out as one...
Sherpa Adventure Gear, the Nepalese brand, came out as one of the numerous winners of the Ispo Gold Award for an ultralight, hand-knitted wool sweater with Primaloft Silver insulation. The unusual combination will be available for only €280 at a retail, benefiting the local community in Nepal, but the company ...
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News briefs
Reusch has developed two special ski gloves for two ski...
Reusch has developed two special ski gloves for two ski champions, Lindsey Vonn and Marcel Hirscher. Vonn, who is already sponsored by Reusch, just set a new record in women's alpine skiing with her 63rd World Cup victory. Reusch has just announced a new sponsorship cooperation with Hircher, who has ...
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News briefs
Mico Sport is launching a new line of technical men's...
Mico Sport is launching a new line of technical men's and women's shirts, underpants and socks signed by another ski champion, Alberto Tomba, at the Ispo Munich show later this week. It uses the Dryarn microfiber of Aquafil.
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News briefs
Footbalance, the Finnish specialist in customized insoles, is launching FitPro...
Footbalance, the Finnish specialist in customized insoles, is launching FitPro software to guide retail staff through computer-aided foot analysis and footwear recommendation. To be showcased at Ispo Munich, FitPro should help store employees to pick the right footwear for their customer's foot type and to customize their choice with Footbalance ...
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News briefs
Dynafit has announced that as of the 2015-16 season, it...
Dynafit has announced that as of the 2015-16 season, it will supply “Dynafit certified Inserts” to six ski boot manufacturers altogether, beyond its current partnership with Scarpa. The five newly added partners include Scott, Hagan, Roxa, Movement and Fischer, although Scarpa is the only brand, besides Dynafit itself, which has ...
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News briefs
Several more European companies including Carhartt, Mountain Force, Rossignol and...
Several more European companies including Carhartt, Mountain Force, Rossignol and Snickers have adopted 37.5, the natural insulation technology from Cocona, for their autumn/winter 2015/16 collection. Rossignol is using it for its entire line of cross-country skiwear.
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News briefs
Zoggs is launching its first range of wetsuits. The new...
Zoggs is launching its first range of wetsuits. The new range will make its official debut on Feb. 27, at the 220 Triathlon Show at the Sandown Park race course, in the outer suburbs of London. The new range, which is described as featuring total flexibility, to reduce fatigue and ...
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News briefs
Zoggs has launched the Predator Flex Titanium Reactor swimming goggles....
Zoggs has launched the Predator Flex Titanium Reactor swimming goggles. The new goggles incorporate Titanium photochromatic sunlight sensitive lenses, which are supposed to offer added protection from reflected light and to reduce glare when swimming inside. The existing Predator Flex frame, which are now offered with photochromatic lenses, also feature ...
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News briefs
B. Robinson Optical, the global eyewear licensee of Revo, is...
B. Robinson Optical, the global eyewear licensee of Revo, is launching the brand's first snow goggle for the coming autumn/winter season. There will be eight unisex styles with three mirror lens coatings and a dual photochromic/polarized lens combination.
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News briefs
Lowa is presenting a new winter boot for the next...
Lowa is presenting a new winter boot for the next autumn/winter season, saying that its function is similar to that of winter tires, which are mandatory for driving cars in certain circumstances. The new Lowa Wintersole incorporates a special Vibram G Elika Ice outsole whose design resembles that of ice ...
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News briefs
Altra Running, the young brand of trail running shoes recently...
Altra Running, the young brand of trail running shoes recently acquired by Icon Health & Fitness, launched what it claims is the first “smart” running shoe at the recent Consumer Electronics Show in Las Vegas. Called Halo, it features technology that provides the wearer information in real time on running ...
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News briefs
Komperdell is launching a new and quick adjustment concept for...
Komperdell is launching a new and quick adjustment concept for the length of its Nordic walking and ski poles, using a button on the handle. No other poles can be adjusted more simply and faster, the company claims, arguing that most hikers and backcountry skiers don't adjust the length of ...
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Supported by the Ispo team, The North Face has developed...
Supported by the Ispo team, The North Face has developed a new concept for a jacket with ideal heat insulation in only 12 weeks by using Ispo's Open Innovation platform
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W.L. Gore has entered a licensing agreement with Montane...
W.L. Gore has entered a licensing agreement with Montane
