LATEST – Page 327
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News briefs
Hummel expanded its strategic partnership with St. Pauli, the football...
Hummel expanded its strategic partnership with St. Pauli, the football club from Hamburg, on July 1. From the football season 2014/15, Hummel will be sponsoring St. Pauli's official jerseys. The launch of the new jerseys was held on June 20 in the St. Pauli stadium in Hamburg. Hummel previously sponsored ...
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Décathlon has announced the termination of a sponsorship deal with...
Décathlon has announced the termination of a sponsorship deal with Camille Muffat for its private brand of swimwear, Nabaiji, because the Olympic champion is ending her professional career for personal reasons. Two other swimming professionals, Fabien Gilot and Fabrice Pellerin, continue to endorse Nabaiji.
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News briefs
One Way Sport will become the main sponsor of Snowproof...
One Way Sport will become the main sponsor of Snowproof Racing, a long-distance cross-country team based in Austria. The newly-signed partnership includes naming rights, apparel, roller skis, running shoes as well as ski wax and lasts until 2017. One Way had been the partner and official clothing supplier of the ...
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Adidas has signed an endorsement deal with Andrew Wiggins, the...
Adidas has signed an endorsement deal with Andrew Wiggins, the 19-year-old number one NBA pick by the Cleveland Cavaliers, with a reported guaranteed fee of $2 million a year
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Joma has signed a contract to act as the technical...
Joma has signed a contract to act as the technical supplier of the Granada CF football team during the 2014/15 season
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Amer Sports' Winter Sports Operations have received the Austrian Phoenix...
Amer Sports' Winter Sports Operations have received the Austrian Phoenix 2014 waste management award for their production site in Altenmarkt, Austria. The Austrian Water and Waste Management Association (ÖWAV) presented the annual award for the 13th time to companies that are particularly innovative in the area of environmental protection and ...
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News briefs
Macintosh Retail Group, parent company of Brantano, Scapino and other...
Macintosh Retail Group, parent company of Brantano, Scapino and other major shoe retail chains in the Netherlands, Belgium and the U.K., has outlined a €180 million refinancing package intended to strengthen its shoe formats and its omni-channel retail operations. After a rise of 7.8 percent in the first quarter of ...
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News briefs
Rodenstock is replacing another German eyewear company, Eschenbach, as the...
Rodenstock is replacing another German eyewear company, Eschenbach, as the global licensee of Bogner for sunglasses and corrective optical frames, starting in 2015. The collection will include 25 styles and will be available in stores from the summer of next year. Based as Bogner in Munich, Rodenstock makes both optical ...
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News briefs
Nike has launched a custom sports bag and ultra-light shin...
Nike has launched a custom sports bag and ultra-light shin guard using 3D printing technology. The Nike Football Rebento Duffel is said to be the world's first 3D printed performance sports bag. Only three bags were created prior to the Fifa World Cup to be carried by Neymar Jr., Wayne ...
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News briefs
Nike has released a range of basketball socks designed with...
Nike has released a range of basketball socks designed with its new Elite Digital Ink printing process, a proprietary technology that enables the brand's designers to emblazon the Nike Elite sock with high-definition graphics and vivid colors, free of distortion or fading. The first edition of Nike Elite Digital Ink ...
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News briefs
Under Armour is the recipient of the Clio Sports Brand...
Under Armour is the recipient of the Clio Sports Brand Innovation Award, the international competition honoring creative excellence in sports. The award ceremony will take place on July 17 at Cipriani Midtown in New York, hosted by ESPN Radio's Mike Golic and Mike Greenberg of Mike & Mike in the ...
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News briefs
Reebok is teaming up with Les Mills for a new...
Reebok is teaming up with Les Mills for a new digital “Immersive Fitness” program. Participants are surrounded by cinema-quality videos projected onto screens in the studio. Exercise movements are synchronized with music and graphics. Starting in July, Reebok and Les Mills will make available worldwide a line of co-branded apparel ...
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News briefs
Puma has signed up with Nova International, the British company...
Puma has signed up with Nova International, the British company chaired by Brendan Foster, to become the official sportswear and merchandise supplier for its Great Run Series. The Wild Cat has also added to its U.K. stable of sponsored athletes, including Susan Partridge, the fastest British woman in the 2013 ...
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News briefs
Bushnell has agreed to become an official supplier of the...
Bushnell has agreed to become an official supplier of the Hong Kong Golf Association. The company will give a 20 percent discount to HKGA members to purchase its laser rangefinders or rent it to them if they don't have one.
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News briefs
Accell Netherlands is to open a 10,000-square-meter cycling experience center...
Accell Netherlands is to open a 10,000-square-meter cycling experience center in Ede. The new space will be called “De Fietser” (The Cyclist) and its opening is scheduled for summer 2015. De Fietser is expected to attract 100,000 visitors every year and to strengthen the market position of Accell's brands Batavus, ...
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Nike has donated a statue of Rafael Nadal to the...
Nike has donated a statue of Rafael Nadal to the department store of El Corte Inglés at Portal de l'Angel in Barcelona to celebrate its ninth victory in the Roland Garros tennis tournaments in Paris
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Macron is taking the place of Adidas for the next...
Macron is taking the place of Adidas for the next three years as the technical sponsor of the Ludogorets team, which won this year both the Bulgarian League and the Bulgarian Cup
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Nike is extending its sponsorship contract with the Dutch national...
Nike is extending its sponsorship contract with the Dutch national football team until 2026
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Adidas announces a new partnership with the Harlequins, the premier...
Adidas announces a new partnership with the Harlequins, the premier English rugby team
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Abbey D'Agostino, a graduate from Darmouth College described as the...
Abbey D'Agostino, a graduate from Darmouth College described as the most decorated female athlete in the Ivy League's history, has agreed to a multi-year endorsement contract with New Balance
