All Lululemon Studio articles
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ArticleLululemon raises FY outlook; will aim to accelerate its unaided brand awareness
Lululemon, with so many aspects of its balanced approach moving ahead positively, wants to grow its unaided consumer brand awareness around the globe. The company, while keeping its marketing spend “relatively stable,” intends to make further brand investments in H2 that will focus on digital media, in-store and targeted television ...
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News briefsLululemon launches new online fitness platform
Lululemon Athletica has launched its new fitness content service, Lululemon Studio, on Oct. 5, accessible via the subscription platform Mirror. Lululemon Studio builds upon the more than 10,000 on-demand and live-streamed classes already available with a Mirror subscription and adds fitness content from sought-after studios and Lululemon partners across North ...