All Norda articles
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ArticleTopsports International’s FY operating profit sinks by 43%
Topsports’ annual operating profit slipped by 43 percent to 1,529.7-million-yuan renminbi (€194.8m).
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ArticleSmall brand, big stride: Tapping into the power of running clubs
It’s no secret that brands love running clubs for brand activation. Here’s how to join the fun.
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News briefsNorda launches second shoe model
Source: Norda norda 002 in Alpine White Norda, a running shoe brand from Québec, Canada, founded in 2021, has launched a new trail running shoe, the 002. In developing the 002, the brand focused on using the same materials and evolving elements of its very first model, ...
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News briefsNorda expands global distribution
Norda, a young running shoe brand from Québec, Canada, that last year launched the first seamless trail running shoe made from bio-based Dyneema fiber, announced that it has expanded its global distribution network with partners in key territories starting with the first quarter of 2022. For the Asian market, Norda ...
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News briefs
Norda puts a graphene membrane into a shoe
Norda, the new Canadian brand of running shoes, has come out with what it claims to be the first shoe that features a graphene membrane. A British company, Inov-8, had put the sturdy and lightweight material in its shoes before, but in their soles and midsoles. The new nordaTM 001 ...
