Foot Locker made its debut in India on Nykaa, as well as offline at the Nexus Select City Walk in Delhi.
Metro Brands opened its first Foot Locker India store at Nexus Select City Walk, Saket, Delhi. Simultaneously, Nykaa Fashion unveiled the official e-commerce site for Foot Locker India. Customers can shop through www.footlocker.com and the Nykaa Fashion platform.
Foot Locker’s new store, covering 4,888 square feet, follows the global “Reimagined” store concept, aiming to connect youth, culture, and communities through curated sneaker and apparel offerings.
Through an exclusive license with Metro Brands and Nykaa Fashion, Foot Locker, known globally for its impact on sneaker culture and strong community ties, was introduced to the Indian market.
“Our focus has always been to meet the evolving needs of the Indian consumer and create a space where they can shop for globally aspirational products in a multi-brand environment,” said Alisha Malik, President, Metro Brands Ltd. “The overwhelmingly positive response confirms that we are on the right track. We’re excited to elevate the sneaker culture in India – game on.”
Nykaa is an Indian cosmetics, personal care, skin care and perfume company, headquartered in Mumbai. It sells beauty, wellness and fashion products through its website, mobile app and over 100 physical stores. In 2020, it became the first Indian unicorn startup headed by a woman.
