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News briefs

Adidas to discontinue Runtastic App

2023-03-20T10:04:00Z

Adidas is discontinuing its training app Runtastic, according to German online magazine Business Insider. Adidas acquired the Austrian startup, which launched in 2009, in 2015. Scott Dunlap, CEO at Runtastic & VP mobile at Adidas, who was appointed to succeed co-founder and CEO Florian Gschwandtner at Runtastic in 2019, has ...

Analysis

How COVID-19 has impacted the Fitness Market – Insights and Trends 2023

2022-06-29T15:26:00Z

Thanks to vaccination and a bit more harmless variants of COVID-19, the fitness market is on the rise again. Booming for years before the pandemic caused a sudden halt, the branch is rearranging itself. In our fitness insights, we take a look at the situation before Corona hit, the changes ...

News briefs

Run for the Oceans challenge registration starts with broader range of activities

2022-05-10T07:41:00Z

In the sixth year of their partnership, Adidas and Parley for the Oceans are once again hosting the “Run for the Oceans” challenge. Registration is now open for the event that takes place from May 23 to June 8, 2022. For the first time, the Run for the Oceans includes ...