PRODUCT
+++ Reebok and Nautica launch a first Japan-exclusive collection blending maritime heritage with classic sport style
+++ Champion Japan has debuted a Recovery Wear collection using heat-responsive fibers to support post-activity rest, circulation and muscle recovery
+++ ATP and Palmes have unveiled a limited-edition collection of tennis apparel and accessories, available globally, which also marks their first collaboration +++
MARKETING
+++ The French Badminton Federation (FFBAD) has launched a new brand identity as “France Badminton”
+++ Skechers has been named the new title sponsor of the Hot Chocolate Run series, set to kick off in October 2025 with races across 17 US cities +++
RETAIL
+++ Decathlon Spain, Palco23 reports, has opened pro shops for padel inside five stores, located in Guadalmar (Málaga), L’illa (Barcelona), Ortega y Gasset (Madrid), San Sebastián de los Reyes (Madrid) and Majadahonda (Madrid)
PEOPLE
+++ Junshu Furusawa has been appointed as the new CEO of Asahi Kasei Fibers Italia, to replace Koji Hamada, who has returned to Japan to take up a new role at Asahi Kasei there
+++ Thomas Nord joins Kanso Sports as Head of Design after more than six years in the same role at Tenson, reuniting with founder Tomas Solin to lead creative direction at the fast-growing indoor and racket sports brand
+++ JD Sports Europe Brand Marketing Director for the last three years, Chris Waters, has left the company and the industry to join kebab chain German Doner Kebab as its new Chief Marketing Officer
+++ The British Retail Consortium (BRC) has appointed Jo Whitfield as its incoming Chairman to succeed Andy Higginson, who has held that role since September 2023, effective Oct. 2, 2025
+++ Revelyst has appointed Jared Hoffman, an experienced employee of Sun Day Red and TaylorMade, as Vice President of Global Sales and Market Development for its Golf Technology Division
+++ The International Ski and Snowboard Federation (FIS) has appointed former Olympic and World Champion Alexandra Meissnitzer to the President’s Office to manage special projects and support global promotion of the sport +++
TECHOLOGY
+++ Amazon Web Services (AWS) has launched a new cloud region in New Zealand, backed by a NZ$7.5 billion (€4.1bn) investment to support local data needs, renewable infrastructure, job creation and digital skills development ++++
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