All Smartwool articles
-
ArticleVF Corp publishes Environmental and Social Responsibility Report 2023
Source: VF Corp Under the title “Purpose. Driven.” VF Corp has published its Environmental and Social Responsibility Report for the 2023 financial year. The comprehensive report emphasizes the key areas that VF focuses on: People, Planet and Product. Topics covered in the report include gender parity, racial ...
-
ArticleGarment-to-garment recycling: How far along is the sports and outdoor industry?
We look at what textile recycling is not and share some brands that are moving the outdoor and sporting goods industries in the right direction.
-
ArticleThe best consumer-rated outdoor and cycling brands
Our latest exclusive big data analysis reveals which brands top the consumer ratings for outdoor and cycling brands from over 145,000 reviews
-
ArticleVF reshuffles management of Dickies, Altra, Smartwool and Icebreaker
Denver-based VF Corporation has announced executive changes at four of its emerging brands – Dickies, Altra, Smartwool and Icebreaker – effective immediately. Dalhausser: From Altra to Dickies Todd Dalhausser has been named global brand president of Dickies. He will report to VF’s interim president & CEO Benno Dorer and will ...
-
Article
VF Corp. sets initiatives for brands to reach FY27 targets
This is how VF Corp. wants to reach its growth targets for 2027 in challenging times.
-
News briefsZalando signs Four Paws’ letter of intent for mulesing-free wool
The animal welfare organization Four Paws has announced a new signing of the letter of intent to move away from mulesing sheep’s wool. Retailer Zalando has joined the campaign, pledging to phase out its offerings of wool products that are not mulesing-free. The campaign calls for a complete shift away ...
-
News briefsSmartwool appoints new sales and e-commerce executives
Jennifer McLaren, CEO of Denver-based merino specialist Smartwool, has named two new executives for the brand’s sales and e-commerce departments. Corey Stecker, previously international general manager of sales and marketing, was promoted to global head of sales. He has been with Smartwool since 2016. In his new role, he assumes ...
-
News briefs
New global sales and e-commerce managers at Smartwool
Smartwool has announced two changes to its top management team. Corey Stecker, who was promoted to international general manager of sales and marketing last January, has been named global head of sales. Stecker has been with Smartwool since 2016. In his new role, he will be responsible for global wholesale ...
-
News briefsSmartwool Europe partners with POW Switzerland
For the upcoming winter season, Smartwool Europe has entered a partnership with Protect Our Winters (POW) in Switzerland. Founded in 2007 by a pro snowboarder, Jeremy Jones, POW is a global non-profit charity that builds communities of athletes, activists and committed companies to work on solutions to make changes in ...
-
News briefs
Smartwool launches online store in Germany
(OIC) Smartwool, the maker of woolen sports apparel and a division of VF Outdoor, launched its first online store in Germany this month. The store offers the entire range of Smartwool products, including base layers, shirts, underwear, and socks. The website also provides information about the brand, the materials used ...
