After several acquisitions in connected fitness communities last year, Under Armour has come up with its own package of connected fitness devices, consisting of a health tracking system, as well as a smart shoe and two wireless headphones.

Meant to be used with a new version of the company's UA Record app, the products were unveiled at the Consumer Electronics Show (CES) in Las Vegas last week. They should be available at Under Armour stores later this month and in the international market at an unspecified time later this year.

The health tracking package was made in partnership with HTC, a specialist in mobile technology. It consists of the UA Band, a wrist-based activity tracker designed for athletes, which tracks steps, distance, resting heart rate and sleep; the UA Heart Rate, a chest strap heart monitor, which features an innovative micro-snap technology, measures the intensity of a workout and estimates the number of calories burned; and the UA scale, which a Wifi-enabled tool that calculates the athlete's body fat percentage. The three products may be purchased separately but they are designed as a complete system for athletes to track their health conditions and measure their progress.

Under Armour is also launching a “smart shoe,” the UA Speedform Gemini 2 Record Equipped, which tracks and stores data including time and date, duration, distance and splits. Under Armour points out that the shoe allows athletes to run without other tracking devices. It will be available on the brand's online store and some specialist retailers from the end of February.

The wireless sports headphones that go with this product were developed in partnership with JBL, which is part of Harman International Industries. They are Wifi and Bluetooth-enabled, and one of them includes instant heart rate monitoring technology.

As previously reported, Under Armour spent more than $700 million in the last two years to acquire three major digital fitness companies: Map My Fitness, My Fitness Pal and Endomondo. Last year it started reporting its digital business separately and predicted that it would drive annual sales of $200 million by 2018, but Kevin Plank, the company's founder and chief executive, explained that the investments were meant to more broadly support growth in the years to come, with increased use of consumer data and analytics. The process will be driven by UA Record, a system that centralizes data from all the UA digital fitness devices and online fitness tracking platforms.