All Sporting Goods Intelligence articles in Volume 35, Issue 7+8 – Page 2
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News briefsJordan Brand opens its first concept store in US
Nike is gearing up to introduce its first Jordan Brand concept store in the US, with Philadelphia set to host the “World of Flight” theme. The project, revealed through documents submitted to the Philadelphia Historical Commission, involves the transformation of a 1921, 7,000 square foot building into a destination for ...
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News briefsAnon unveils second exclusive Fragment goggle collaboration
Snow sports brand Anon has unveiled its latest collaboration with Hiroshi Fujiwara and Fragment Design. Following their successful partnership in 2022, the brands have joined forces again to introduce a limited-edition M4 goggle. The M4 Fragment goggles pay homage to Hiroshi Fujiwara and his devoted fan base, blending Anon’s advanced ...
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ArticleWinter sports industry unites for climate action, joins UN Race to Zero campaign
The Winter Sports Sustainability Network (WSN), managed by Peak 63 and the Federation of the European Sporting Goods Industry (FESI), in collaboration with Snowsports Industries America (SIA), announced the establishment of a transformative Climate Pact, bringing together prominent ski, snowboard, binding and boot brands from Europe and the US in ...
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ArticleSpain’s FICE concerned over EU action on payment windows
The Spanish Federation of Footwear Companies (FICE) believes that proposed revisions to the EU’s directive on late payments will only make matter worse for Spain’s footwear companies, which since 2022 have been dealing with a Spanish law called “Create and Grow” (Ley Crea y Crece). This law has limited eligibility ...
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ArticleSales at AFP up 8%, though short of expectations
All for Padel (AFP) – the racquet company within AFP Group, which holds the Adidas license to design, manufacture and commercialize pádel racquets, accessories and courts – had been hoping to generate €34 million in sales for 2023. However, this target was revised down to €31 million in September, and ...
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News briefsNew Wave nets 5% gain in FY23 operating profit
Annual operating profit for Swedish New Wave Group, whose business operates in three segments, increased by 5 percent to 1,577.2 million Swedish kroner (€140.4m) for the 12 months ended Dec. 31 as total revenues inched up by 2 percent to SEK 3,874.6 million (€344.9m) from SEK 3,782.3 million. In Q4, ...
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News briefsMadshus and Rottefella present new system for XC skating
After several years of development, Madshus and Rottefella have presented a new system called SkateX, specially developed for skating. The Redline Skate X boot and the Rottefella SkateX binding system are set to be launched worldwide in fall 2024. The two Norwegian cross-country skiing brands state that SkateX is an ...
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ArticleBalena & For Ever forge circular future for footwear
Balena’s collaboration with For Ever, one of the world’s largest outsole makers, marks a significant stride toward circularity in the footwear industry. The groundbreaking partnership, set to be unveiled at Lineapelle-Italy on February 20th, signals a pivotal moment in sustainable shoe manufacturing.
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News briefsMarks & Spencer adds Puma and Reebok to its brand offer
British retailer Marks & Spencer (M&S) has announced that Puma and Reebok are joining The Sports Edit, its dedicated sportswear platform on M&S.com. More than 140 products from the two brands will be added to M&S.com throughout February and March. Reebok will be available on M&S.com from February, with Puma ...
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News briefsSkechers surpasses 5,000 retail locations, aims for 10,000
With a recent opening in Bogotà, Skechers has surpassed 5,000 Skechers-branded retail store locations throughout more than 120 countries. In 1992, the company opened its first-ever Skechers store in Manhattan Beach, near its corporate offices. Its first international store was then inaugurated in Japan. Every location features the same look, ...
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News briefsSuper League Triathlon rebrands as Supertri
Supertri is the new name for Super League Triathlon. It is the company’s first refresh since launching in 2017 with its first test event in Hamilton Island. The name “Supertri” is described on the company’s website as “an all-encompassing brand delivering entertainment and inspiration and the very future of triathlon.” ...
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News briefsMEP Frankowski backs FESI manifesto for inclusive sports
MEP Tomasz Frankowski, Co-Chair of the Sports Group in the European Parliament, has thrown his support behind the Federation of the European Sporting Goods Industry (FESI) Manifesto for the upcoming EU elections. FESI, in a statement, emphasized that this endorsement “underscores the alignment between FESI’s vision and the crucial work ...
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News briefsGamma’s new Chuck pickleball to become official ball for DUPR
DUPR (Dynamic Universal Pickleball Rating), a technology platform and the gold standard in pickleball ratings worldwide, announced the expansion of its partnership with Gamma Sports, a family-owned, US-based manufacturer of pickleball and tennis equipment, marking a new chapter in the future of pickleball in 2024. Gamma is set to become ...
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News briefsHeydude embarks on outlet expansion plan
Heydude is embarking on an aggressive expansion plan to increase its number of outlets. In 2024, the company plans to open 30 new outlet stores, a significant jump from the five opened in the past six months. The surge in outlet openings stems from a strategic shift in 2023. “We’re ...
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News briefsGymshark women’s head of brand steps down
Stephanie O’Neill, the Head of Brand for Gymshark’s women’s division, has announced her departure from the Solihull-based activewear company after a seven-year tenure. Joining Gymshark in 2017 from Religion Clothing, O’Neill held various roles and was promoted four times, most recently in April 2023. Her replacement has yet to be ...
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News briefsTrump unveils sneakers at Sneaker Con
Former President Donald Trump made an unexpected appearance at Sneaker Con in Philadelphia over the weekend, where he unveiled his new line of signature sneakers. The move came amidst ongoing legal battles and as he vies for the Republican presidential nomination in 2024. Trump, facing a $355 million judgment in ...
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News briefsUnexpected news: Craft Sportswear introduces post-run craft beer
Craft Sportswear, in collaboration with Swedish brewery Billdale, has crafted a post-run beer, catering to dedicated runners who enjoy a well-deserved beverage after a challenging session. The beer, named Craft Beer, is packed with extra nutrients, minerals, and vitamins essential for recovery. Launched during UTMB, the world’s ...
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News briefsTradition meets innovation: Fischer’s limited NFT ski bundle
Austrian company Fischer Sports GmbH has launched its 100 Years NFT Ski Bundle, available since Feb. 14, 2024, which allows fans to immerse themselves in both the history of skiing and the futuristic world of digital collectibles. This makes the 100-year-old company one of the first ski companies to pioneer ...
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C-Suite InterviewInterview with Kant’s VP: “The holy place is never empty”
An interview with Maxim Vinogradov, VP of Russia’s retailer Kant.
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ArticleDecathlon’s Kenyan running project, and some others
Decathlon has opened a training center for distance runners. Located in Iten, Kenya, with a rooftop view of the Rift Valley, the center consists of a 500-square-meter main building, with 11 bedrooms of 25 square meters each, a gym and a refectory. It is built to lodge 22 runners at ...
