All WEURO articles
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News briefsNike-branded plane marks Lionesses’ Euro 2025 victory
Nike celebrated the England women’s national football team’s successful title defence with a few powerful marketing moves.
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ArticleWomen’s football is all the rage – here’s why (and how) brands should get on board
With unprecedented attendance, surging digital engagement and a fanbase that values purpose over hype, women’s football is no longer playing second fiddle. Savvy brands are seizing the moment.
