All Zwift articles
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News briefsZwift introduces new e-sports competition
After losing the hosting of the Esports World Championships to competitor MyWhoosh, Zwift has announced that it will host the “largest cycling e-sports event ever held”: the “Zwift Games,” a new multi-format competition open to the entire cycling esports community. The Zwift Games are designed to give every cyclist the ...
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News briefsMyWhoosh to replace Zwift as host platform of UCI Esports World Championships
The Union Cycliste Internationale (UCI) has announced that the virtual cycling platform MyWhoosh will be the exclusive platform and organizer of the UCI Cycling Esports World Championships in 2024, 2025 and 2026. The partnership includes qualifying rounds and a final to be held on-site in Abu Dhabi, where MyWhoosh is ...
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News briefsWattbike takes part in cycling event at first Olympic Esports Series
Wattbike, the U.K.-based specialist in indoor bikes, supported the cycling event at the first-ever Olympic Esports Series (OES), which took place in Singapore on June 22-25. The cycling event was held on June 23 as a team event over six different races, with players scoring points for their teams depending ...
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News briefsIOC announces details of the Olympic Esports Series 2023
The International Olympic Committee (IOC) has announced details of the Olympic Esports Series 2023, a global virtual and simulated sports competition created by the IOC in collaboration with international sports federations and game publishers. The games features the following nine sports: archery (World Archery Federation, Tic Tac Bow) baseball ...
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News briefsZwift raises $620 million from backers
Zwift has raised $620 million from backers including Amazon’s Alexa Fund, KKR & Co. and Permira Holdings. According to Bloomberg, Zwift expects these investments to enable it to increase subscription prices, reach the milestone of ten million subscriptions (from roughly one million), take the company public and eventually invest in ...
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News briefsZwift appoints former Amazon executive as co-CEO
Zwift has announced that Kurt Beidler is to become the company’s co-CEO. He will be sharing duties with Eric Min, who will remain chairman of the company. Beidler joins Zwift from Amazon, where he spent 17 years, most recently leading the Amazon Kids+ subscription service.
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News briefsWho watched the women's Tour de France?
Viewership in France for the 2022 Tour de France Femmes avec Zwift peaked with 5.1 million, namely a 45.6 percent audience share, tuning into France Télévisions during the final stage on July 31. The race attracted an average audience during its eight stages on France 2 and France 3 (part ...
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News briefs
Asics and Zwift join forces on digital running experiences
Asics and Zwift have announced a partnership on the development of inspiring running experiences to help runners achieve their goals. These experiences will include an in-game run training program, scheduled to be released in June of this year. Runners will train on the Zwift platform with avatars resembling Asics athletes. ...
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News briefs
Zwift partners with the inaugural triathlon Collins Cup
The Professional Triathletes Organisation (PTO) has named Zwift as the official virtual training and events partner for the inaugural Collins Cup in 2021. The competition, scheduled to take place on Aug. 28 in the X-Bionic Sphere in Šamorín, Slovakia, is a new race format modelled after the Ryder Cup with ...
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News briefs
Zwift will be the presenting partner of the new women’s Tour de France
Zwift, the global virtual cycling and running training platform, has been named as the presenting partner of the new women’s edition of the Tour de France cycling race, organized by Amaury Sports Organisation (ASO). The inaugural edition of the women’s cycling event, which will be known as the Tour de ...
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News briefs
Zwift appoints two new high-profile board members
Zwift, the global virtual cycling and running training platform, has confirmed the appointment of Patrick Pichette and Celeste Burgoyne to its board of directors. The appointments follow a recent Series C funding round for the fast-growing U.S. company. Pichette comes to Zwift with more than 30 years of financial and ...
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ArticleTonal, Zwift and RunMotion Coach get new financing
The growing home fitness trend inherited from coronavirus-related self-confinement measures is whetting the appetite of investors, commanding high valuations that are nourishing the most promising start-ups and pioneers in connected and personalised fitness like Peloton. More of them have been able to raise new funds after Gymshark and Wattbike. Like ...
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News briefs
Adidas pairs Covid-19 donations to exercise tracking apps
Adidas is launching the #HomeTeamHero Challenge to support the Covid-19 pandemic’s essential workers. For every hour of app-tracked exercise from May 29 to June 7 Adidas will donate $1 to the Covid-19 Solidarity Response Fund of the World Health Organization (WHO). The objective is to reach one million hours. The ...
